📖 Read pages 193-219 of Just My Type by Simon Garfield

📖 Read pages 193-219 of Just My Type: A Book about Fonts by Simon Garfield (Gotham Books, , ISBN: 978-1592406524)

Highlights, Quotes, & Marginalia

Not the least significant of their innovations was to produce a $ sign; previously, printers had used a long ‘S’.

Highlight (yellow) – 14. American Scottish > Page 197

in reference to Archibald Binny and James Ronaldson of Binny & Ronaldson
Added on Thursday, December 28, 2017 morning

Binny & Ronaldson’s best known font is Monticello, which they called Pica No. 1. This was a modern hybrid of Baskerville and Caslon.

Highlight (yellow) – 14. American Scottish > Page 197

Added on Thursday, December 28, 2017 morning

Many American book publishers, including Scribner and later Simon & Schuster, favoured what was known as Scotch Roman for their books,
a slightly more modern transitional face showing heavy influences of Bodoni and Didot.

Highlight (yellow) – 14. American Scottish > Page 197-198

Added on Thursday, December 28, 2017 morning

Franklin Gothic, a typeface named after Banjamin Franklin and first published in 1905. […] made by Morris Fuller Benton […] had its roots in the German Akzidenz Grotesk…

Highlight (yellow) – 14. American Scottish > Page 200

Added on Thursday, December 28, 2017 morning

(The German designer and head of Fontshop, Erik Spiekermann, co-wrote a book called Stop Stealing Sheep & Find Out How Type Works).

Highlight (green) – 14. American Scottish > Page 202

Added on Thursday, December 28, 2017 morning

But they [Obama campaign posters not set in Gotham] looked slightly wrong in Gill Sans and Lucinda, and they only fooled some of the people some of the time.

Highlight (yellow) – 15. Gotham is Go > Page 219

A solid reason not to be cheap on fonts or substitute well-known fonts for others. This chapter had some interesting branding thoughts on type for politics. The tangential reference here to Abraham Lincoln’s quote is well couched, but only vaguely funny.
Added on Thursday, December 28, 2017 morning

Guide to highlight colors

Yellow–general highlights and highlights which don’t fit under another category below
Orange–Vocabulary word; interesting and/or rare word
Green–Reference to read
Blue–Interesting Quote
Gray–Typography Problem
Red–Example to work through

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Chris Aldrich

I'm a biomedical and electrical engineer with interests in information theory, complexity, evolution, genetics, signal processing, IndieWeb, theoretical mathematics, and big history. I'm also a talent manager-producer-publisher in the entertainment industry with expertise in representation, distribution, finance, production, content delivery, and new media.

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