New Measures of Scholarly Impact | Inside Higher Ed

Read New Measures of Scholarly Impact (insidehighered.com)
Data analytics are changing the ways to judge the influence of papers and journals.
This article from earlier in the month has some potentially profound affects on the research and scientific communities. Some of the work and research being done here will also have significant affect on social media communities in the future as well.

The base question is are citations the best indicator of impact, or are there other better emerging methods of indicating the impact of scholarly work?