👓 Lean Publishing by Peter Armstrong [Leanpub PDF/iPad/Kindle]

Read Leanpub (Leanpub)

This book explains the philosophy behind Leanpub, from its origin in "a book is a startup" to the present form. Lean Publishing is the act of publishing an in-progress book using lightweight tools and many iterations to get reader feedback, pivot until you have the right book and build traction once you do.

Great example here of eating what one cooks for one’s self (aka self-dogfooding.)