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    Author: Chris Aldrich

    Chris Aldrich runs an entertainment management and production company and consults for a variety of entities in the entertainment industry drawing on 19+ years of experience in the areas of distribution, finance, production, representation, and marketing for motion pictures, television, publishing, and music.

    Boffo Socko Books Releases Henry James Korn’s Amerikan Krazy

    Boffo Socko Books Releases Henry James Korn’s Debut Novel Amerikan Krazy.

    February 22, 2016March 1, 2016 by Chris Aldrich

    Proceedings of the National Academy of the Avant Garde

    Boffo Socko Books announces the 40th Anniversary re-release of Proceedings of the National Academy of the Avant Garde. It’s now available for pre-sale on Amazon.com.

    September 16, 2015September 16, 2015 by Chris Aldrich

    45th Anniversary Re-release of The Pontoon Manifesto: The Electronic Edition

    A DIGITAL PONTOON Back in the late sixties, our friend and client Henry James Korn wrote an experimental and formally innovative work of fiction entitled The Pontoon Manifesto.… Read more “45th Anniversary Re-release of The Pontoon Manifesto: The Electronic Edition”

    September 14, 2015September 14, 2015 by Chris Aldrich

    To Purchase, Rent, or Pirate? The Broken Economics of Textbooks in the Digital Age

    What’s wrong with the economics of the textbook industry, and what students, parents, professors, and universities can do to mitigate the ever-rising price of textbooks.

    August 31, 2015 by Chris Aldrich

    Brief Review of “Publishing E-Books For Dummies” by Ali Luke

    This is a great introduction for the hobbyist writer, but most (including serious/professional authors) will likely find that they’re going to need some significant help and require additional resources to know what they’re getting themselves into and to best leverage the business side of the business.

    March 31, 2015August 30, 2015 by Chris Aldrich

    Git and Version Control for Novelists, Screenwriters, Academics, and the General Public

    Revision Control commonly used in computer programming may prove to be a useful tool within the publishing industry.

    September 17, 2014August 30, 2015 by Chris Aldrich

    Rap Genius, a Textual Annotation Browser for Education, Digital Humanities, Science, and Publishing

    Rap Genius, a popular culture website, may prove to be not only a useful textual annotation tool, but could help to change education, digital humanities, science, and publishing.

    April 8, 2014August 30, 2015 by Chris Aldrich

    How to Sidestep Mathematical Equations in Popular Science Books

    The publishing industry has a general rule-of-thumb that every mathematical equation in a book will cut the audience in half. Is there a corollary to this that every picture included in the text will help to increase your readership?

    September 14, 2013April 21, 2015 by Chris Aldrich

    Failings and Opportunities of the Publishing Industry in the Digital Age

    On Sunday, the Los Angeles Times printed a story about the future of reading entitled “Book publishers see their role as gatekeepers shrink.” The article covers most of the story fairly well, but leaves out some fundamental pieces of the business …

    December 31, 2010April 21, 2015 by Chris Aldrich

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