Replied to a post by Greg McVerryGreg McVerry (

Long term I see it as potential revenue stream. I don’t believe in decentralized web. I believe in hyper local web. The newspapers or local libraries can be backbone. Provide dead simple publishing software on subscription, coupon newsletters, take back the marketplace from facebook.

The web is local news. Local news belongs to the people. thanks for what you do.

BTW here is library project I am working on

Greg, the outlet you’re thinking of is, a local paper here in Pasadena, CA, which does support webmentions including backfeed of interactions with Twitter using (Sadly Facebook’s API turned off their access to this sort of feature on August 1st.)

I’ve documented a piece of it here and there’s some detail on the IndieWeb for Journalism wiki page which I encourage everyone to contribute to as they can.

As for Ben Keith’s concern about spam, yes, Webmention can be a potential vector like trackbacks and pingbacks, but it does learn from their mistakes with better mitigation and verification. Work on the Vouch protocol/extension of Webmention continues to mitigate against these issues. I’ll also note that Akismet for WordPress works relatively well for Webmentions too, though there have still yet to be examples of Webmention spam in the wild.

For publishers using WordPress, there are some excellent plugins including Webmention (which has some experimental Vouch plumbing included already) and Symantic Linkbacks which work with WordPress’s native comments. I’ll note that they’re developed and actively maintained by several, including the core maintainer for pingbacks and trackbacks in WordPress.

I’m happy to help if anyone has questions.



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Chris Aldrich

I'm a biomedical and electrical engineer with interests in information theory, complexity, evolution, genetics, signal processing, IndieWeb, theoretical mathematics, and big history. I'm also a talent manager-producer-publisher in the entertainment industry with expertise in representation, distribution, finance, production, content delivery, and new media.

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