Today, we explore whether memory still has a practical place in the world of big data and computing. As a science writer, Lynne has written 18 books including The Memory Code. Her research showed that without writing, people used the most extraordinary suite of memory techniques to memorise massive amounts of practical information. This explains the purpose of monuments like Stonehenge, the Nazca Lines and the statues of Easter Island. Her next book, Unlocking The Memory Code explains the most effective memory methods from around the world and throughout time. Lynne shows how these can be invaluable in modern world.