👓 Someone bought BrettKavanaugh.com and made it a forum to help sexual assault survivors | CNN

Read Someone bought BrettKavanaugh.com and made it a forum to help sexual assault survivors (CNN)
Don't go to BrettKavanaugh.com looking for information about the nation's new Supreme Court Justice.
I read this article and want to coin the term “domain gilding” as a sub-category of domain squatting. I’m curious if others can think of examples?

Domain gilding: using the method of domain squatting with the intent of helping a potentially corporate or personal branded website accomplish more good in the world than if it were to be used by the person, company, or concept that might otherwise be broadly associated with the name.

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Chris Aldrich

I'm a biomedical and electrical engineer with interests in information theory, complexity, evolution, genetics, signal processing, IndieWeb, theoretical mathematics, and big history. I'm also a talent manager-producer-publisher in the entertainment industry with expertise in representation, distribution, finance, production, content delivery, and new media.

3 thoughts on “👓 Someone bought BrettKavanaugh.com and made it a forum to help sexual assault survivors | CNN”

  1. Chris Aldrich says:
    October 12, 2018 at 8:29 am

    I read this article and want to coin the term “domain gilding” as a sub-category of domain squatting. I’m curious if others can think of examples?
    Domain gilding: using the method of domain squatting with the intent of helping a potentially corporate or personal branded website accomplish more good in the world than if it were to be used by the person, company, or concept that might otherwise be broadly associated with the name.

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