An interesting couple of starting theses to re-frame the story:
- There are three sides, and
- It is racial discrimination – > racial ideas – > ignorance/hate that is the causal relationship driving America’s history of race relations.
An interesting couple of starting theses to re-frame the story:
The president is evading the requirement to seek the Senate’s advice and consent for the nation’s chief law enforcement officer and the person who will oversee the Mueller investigation.
Scholars: @datasociety announced calls for 2019 postdocs and faculty fellows: https://t.co/RIcc3Kj8uM (and more researcher openings coming soon). These are fantastic opportunities for scholars looking to dig deep into issues at the intersection of tech and society!
— danah boyd (@zephoria) November 8, 2018
Data & Society is a research institute in New York City that is focused on the social and cultural issues arising from data-centric and automated technologies. The issues that Data & Society seeks to address are complex. The same innovative technologies and sociotechnical practices that are reconfiguring society – enabling novel modes of interaction, new opportunities for knowledge, and disruptive business paradigms – can be abused to invade people’s privacy, provide new tools of discrimination, and harm individuals and communities.
The good news is: the number of searches on Google keeps growing. The bad news is: decreasing clickthrough rates on organic results ( especially in mobile), fewer big companies dominating the world’s Google search results and more results answered entirely in Google’s SERPs.
As Google answers a higher and higher percent of queries in the results themselves and refers out less traffic to websites, we’re all gonna have to think about how we influence search audiences through what Google shows rather than just focusing on driving traffic to our own sites.
A big part of SEO’s future will be on the SERP rather than driving traffic to websites.
Rand Fishkin is the founder of SparkToro - https://sparktoro.com/-and was previously co-founder of Moz and Inbound.org. He’s dedicated his professional life to helping people do better marketing through the Whiteboard Friday video series, his blog, and his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World.
About BrightonSEO
BrightonSEO – is a major search marketing event in the UK. One of our favourite events of the year, This is a superb conference for search marketing professionals, novice or expert. BrightonSEO - https://www.brightonseo.com/ - is a chance to learn from some of the best minds in search, and then rub shoulders with them at one of the friendliest, and largest, gatherings of Digital Marketers in Europe.
While a lot of the net is going to mobile first and the rise of the assistants (Google Home and Amazon Alexa) are taking a lot of eyeballs, I’m curious if the move toward immediate answers is more for the “I don’t have time for more in-depth search because I just want a quick answer” versus buyers and people looking for more depth that are going to prefer desktop or sit-back experiences where they’ll spend some time browsing and/or reading. Are the numbers in this presentation specific to this phenomenon or indicative of something much worse as is predicted in the video?
#1. It’s never been harder to earn organic traffic from the web’s major players. ❧
#2. It’s never been more important to make your website (and email list)–rather than someone else’s property–the center of your campaigns. ❧
The second slide point is directly from the video with the “rather than someone else’s property” part quoted and inserted from the audio portion. I love that this is a direct incarnation of the IndieWeb philosophy for business use cases. Earlier this morning I actually heard a radio advertisement use the phrase, “or find us on our socials” with word socials being indicative of a generic term for ubiquitous social media platforms which would presumably include Facebook, Twitter, Instagram, etc. Perhaps the fact that companies aren’t directly differentiating social silos in their advertising anymore means that some better social readers would portend a more IndieWeb-first approach? Eventually companies are going to find that maintaining dozens of presences on multiple sites isn’t as cost-effective as just maintaining their one site and perhaps the market drops back to a more distributed web approach?
The video below is of interest to SEO’s, webmaster’s trying to create their own informational websites, and the Indieweb. The video, featuring Rand Fishkin, is 32 minutes long but packs a lot of current information. I agree with Rand through the first 2/3rds of the video where he is making h...
There have been many articles written in the last month about the role of social networks. Some even reach the obvious conclusion: that the top social networks are too big. This interview on Slate was fairly representative, covering monopolies and centralized power. But these articles always stop sh...
A few weeks ago, Bridgy‘s traffic suddenly shot up to 20-50x its baseline, from 5-10 human visitors per day to 200-300. Humans in browsers, not bots or other requests; this ain’t Google Analytics’s first ro...
For some time, we have been considering how we could open up compatibility between Micro.blog and Mastodon. Any feature that could be disruptive needs to be approached carefully. In this post I want to talk about how Micro.blog supports Mastodon, why I think it’s useful, and anticipate some questi...
One of the discussions this weekend in Berlin was on the topic of private feeds. Martijn and Sven made great progress by implemeting a flow to fetch private pages using various endpoints for tokens and authentication. Apart from the question how to fetch private feeds, there is also the question how...