Read Your Local Bookstore Wants You to Know That It’s Struggling (nytimes.com)
Independent booksellers are desperate for customers to return, and not just for an online reading.
Bookmarked on: Oct 15, 2020 at 20:19


Avid Bookshop in Athens, Ga., sends personalized URLs to customers with a list of handpicked recommendations. 

Perhaps if they went the step further to set up domains for their customers, they could ostensibly use them not only as book blogs, but also to replace their social media habits?

An IndieWeb friendly platform run by your local bookseller might be out of their wheelhouse, but it could potentially help solve their proximal problem while also solving one of society’s problems all while helping to build community.
Annotated on October 16, 2020 at 12:51PM

Take Vroman’s Bookstore, a 126-year-old institution in Pasadena, Calif. It has more than 200 employees, 20,000 square feet of space and the rent to go along with it. In a normal year, it hosts anywhere from 300 to 400 events, bringing in authors for readings and signings, along with customers who buy books and maybe a glass of wine from the bar. But none of that is happening this year. 

Coincidentally I bought two books at Vroman’s yesterday and it looked reasonably busy for mid-day. (Maybe because of this article?)

It’s a bit disingenuous to mention wine at their bar as their wine bar was only finally open for a minute before the pandemic shut everything down.
Annotated on October 16, 2020 at 12:54PM

Like many other stores, Vroman’s is hosting online events to promote new books, which can attract attendees from all over the country but generally bring in almost no money. 

Maybe they need a book paywall for admission into those events? Buy a book to get the zoom code to get into the event?

David Dylan Thomas essentially did this for his recent book launch.
Annotated on October 16, 2020 at 12:55PM

In the best of times, the margins at a bookstore are paper thin — traditionally, a successful shop hopes to make 2 percent in profits — but operating during a pandemic is even more expensive. 

Yes—they said paper thin…
Annotated on October 16, 2020 at 12:57PM

Thoughts on hosting an IndieWebCamp Pop-up Session

A few weeks back, I hosted a stand alone IndieWebCamp pop-up session. I had promised to scribble down some thoughts about the process and how it might be improved based on my experience. If anyone else has thoughts on how it went or how future events like this could be improved, I’d love to read them.

With traditional in-person two day camps on hold for the foreseeable future as the result of the coronavirus, doing some smaller one day or even one session topics seemed like a good idea at the time. After having done it once, I now think they’re an even better idea. A variety of things came out of the experience that I wouldn’t have anticipated.

Process

I posted the notice for the event to my website and to events.indieweb.org about two weeks in advance. This helped give me enough time to invite about 15 people I expected to be interested in the particular topic. A few tweets as reminders helped in addition to the announcement being early enough to make it into two of the IndieWeb newsletters.

I held the session at 10am Pacific so that we might be able to draw people from the late evening time zones in Europe, mid-afternoon people on the East coast of the U.S. but still late enough in the morning so that people on the West coast of America wouldn’t have to be up too early. This seems to have worked out well though I feel bad that we did likely shortchange several people in India, Asia, and Australia who might have attended.

I expected that I would be starting out small and simple and honestly only expected about 3-6 people to show up. I was initially thinking a tiny, one-topic Homebrew Website Club, but on a weekend.

On the day of the event my guess was that we had about 25 attendees, but statistics after the fact showed that 35 people logged into the session. There were still people arriving into the room at the two hour mark! According to the numbers, there have already been 210+ views of the archived video since it was posted later on the day of the event.

I suppose that future sessions will give additional data to bear the hypothesis out, but one of the side-benefits of having a specific topic announced a few weeks in advance seemed to have brought in a large number of people interested in the particular topic and who were generally unaware of the IndieWeb as a group or a movement. I’ve seen several of these people at subsequent Homebrew Website Club meetups, so using these sessions to help spread the principles of IndieWeb does seem to have been generally useful. About half of the attendees hadn’t been to an IndieWeb event previously. I did try to start with a brief introduction to IndieWeb at the start of the session and offered some follow up at the end, but I probably could have planned for this better.

I wish I had collected people’s emails, but I’ll have to do this manually somehow if we do so now. The traditional signup and organization structure for full camps would have done this, but it would be nice to have a simple workflow for doing this on a lower key basis for pop-ups. Emails would also have helped to put together a post-event questionnaire to potentially create a follow up session.

Thanks certainly goes to all the people who have built pre-existing infrastructure and patterns for pulling off such an event so easily.

Wiki Infrastructure

Since the session, I’ve gone into the IndieWeb wiki and created a stub pseudo-IndieWebCamp listing to help make organizing future stand-alone pop-up sessions a bit easier (particularly for documenting the results after-the-fact.)

The key is to make doing these as easy as possible from an organization standpoint. Having pre-existing pages on the wiki seems to help a lot (or at least feels like it from a mental baggage perspective).

Here are the relevant pages:

Execution

One of the things that was generally missing from the program was some of the hallway chatter and getting-to-know-you preliminary conversation. I think if I were doing another session I’d schedule 15 minutes of preliminary chat and dedicate about 30 minutes of introduction time into the process and encourage people to have a cup of coffee or drink to help make the atmosphere a bit more casual and conversational.

On thing that surprised me was that despite scheduling about an hours’ worth of time to the session we still had a sizeable crowd talking about the topic nearly two hours later. I think having more than just the traditional hour of conversation at a camp was awesome. It helped us not only dig in a bit deeper into the topic, but also helped in managing things given the larger number of attendees over the usual camp setting where 5-15 session attendees has been the norm. Doing it again, I might outline a three hour mini-event to allow covering a bit more material but still keeping things small and relatively casual.

I certainly benefited by the presence of a few old hands in the IndieWeb community showing up and helping out on the day of, particularly in terms of helping to manage Zoom infrastructure and format. A single person could certainly plan and execute a pop-up session, but I would highly recommend that at least two people show up to co-host on the day of the event, especially if the attendance goes over 10 people. 

The IndieWeb Zoom set up prevents organizers from allowing users to share their screens during a session. (This issue has popped up in a few HWCs lately too.)  This was potentially helpful in the earlier days when it was easier for zoombombers to pop into rooms and disrupt a conversation. There have been enough changes to Zoom with precautions built in that this part of the lock down probably isn’t needed any longer, particularly given how useful screen sharing can be.

Despite having many places to indicate RSVP’s I had very little indication of how many would show up. Something to improve this would be nice in the future, though isn’t necessarily mission critical.

I’ve definitely experienced the organizer decompression time required after putting together something big. I feel like there was less of the traditional post-event stress for this one session which allowed me to focus more of my time and attention after-the-fact on the content of the session and getting some work relating to it done. For me at least, I consider this a big personal win.

Create day/time

Traditional camps set aside day two for people to create something related to the session(s) they attended on day one. We didn’t do that for this session ahead of time, but I desperately wish we had created a better space for doing that somehow. Later on the afternoon of the session, I posted a note encouraging people to write, create, or do something tangible. I wish I had created a specific time for either the following day (or even a week later) for everyone to reconvene and do a short demo session as a follow up.

Simply having a blog section and demo page on the wiki did help encourage people to write, blog, and continue thinking and working on the session topic afterwards.

Concentration

One of the things I’ve appreciated since the session is the level of conversation in the general IndieWeb chat rooms, on people’s blogs, and peppered around Twitter and Mastodon. Often when couched into a larger IndieWebCamp there are so many sessions and conversations, the individual topics can seem to be lost in all the hubbub. Fifteen sessions concentrated on one weekend is incredibly invigorating, but because all of the concentration was on just a single topic, there was a lot more focus and energy spent on just that one thing. I sort of feel like this concentration has helped to carry over in the intervening time because I haven’t been as distracted by the thirty other competing things I’d like to work on with respect to my website since.

There has been a lot of specific article writing about this one session as some camps get in entirety.

Perhaps pop-up sessions on broader topics and problems that haven’t had as much work or which have only one or two small examples may benefit from this sort of concentrated work by several people.

I do wonder what may have happened if we had had a broad conversation about the top level topic for an hour and a half and then broken into smaller groups for 45 minutes to talk about sub-topics?

Conclusions

In the end, the session went far better than I ever expected for the amount of time I invested into it. I definitely encourage others to try to put together similar sessions. They’re simple and easy enough to be organized by one person and they can be carried out by one person, though I’d recommend two.

I encourage others to suggest topics and set up other sessions.

Even if you’re not interested in the organization portion, why not propose a topic? Perhaps someone else with a more organizational bent will come along and help you make it happen?

I’m happy, as always, to help people plan them out and deal with some of the logistics (Zoom, Etherpad, wiki, etc.) should anyone need it.

What session topic(s) will you propose for the next one?

Replied to Background by Kate Bowles (Music for Deckchairs)
Make sure the background is clean and generic, and make sure to remove any family photographs, or anything that might be a distraction. I try not to write much about the place where I work, but thi…
Kate’s excellent piece reminds of this apt New Yorker cartoon from a week or so back, although it features a well-dressed man in a tie.

New Yorker cartoon featuring a man neatly dressed in a cute corner on a computer conference call while chaos and mess reigns everywhere else in the room that the camera doesn't see.
Zoom in on reality.

We all know there’s mess everywhere for everyone, otherwise the “joke” wouldn’t land. The sad reality is that the “joke” is our daily harried existence. We definitely don’t need the added pressure of having to performatively pretend otherwise on top of it all.

Perhaps to help out with the nonsense we ought to all post the dual views of the “fantasy” and the “reality”?

Here’s mine which features an impromptu Ikea table crammed into the living room and just feet from the bathroom, the tiny laundry closet, and the kitchen because the “home office” is overly occupied. Notice the hats/shirts/sweaters for days on which self-care has been neglected and I need to throw on something vaguely presentable to appear on camera for a minute or two. (Note: munchkin removed for privacy, but you can see her work six inches from mine.)

A tidy and cutely arranged bookshelf and lamp in a bright corner. A messy impromptu desk thrown into a living room with piles of paper on the floor, clothes hanging on the couch, a kids doodles on a whiteboard, papers and books strewn everywhere, a laundry basket sitting out. mess on the counters in the background

Read Zoom is bad and you should feel bad (jwz.org)
This is the only video phone I have time for. I don't want to talk to you people, let alone see you. FFS. Apparently all of you are diving headlong into the nightmare that is video conferencing, and "Zoom" seems to be the poison of choice these days, so you should know that it's terrible: Violet Blu...