gaslighting | Chris Aldrich

SEO Traffic Increases for IndieWeb Reads, Watches, Listens, and other Bookmarked Content

I usually think not a wit about SEO and web stats/traffic with respect to my personal website, but a recent WordPress notification about an unusual spike in traffic got me thinking.

In the past, I’ve very often posted some social bookmark-type posts of what I read, watch, and listen to online. They’re usually of a very small microblog or linkblog sort of nature and have very little intrinsic value other than to people who may want to closely follow this sort of minutiae to see what I’ve been interested in lately.

Recently I noticed that there’s been a 4-5 fold increase in web traffic to my site, so I thought I’d take a look and it turns out that I’m getting some larger than usual numbers of visitors to my site for an article I bookmarked as having read three years ago.

Here’s a list of the top ten most highly trafficked pages on my website over the past year.

The top post with almost 18,000 views in the last year is essentially a link to an article I read about gaslighting in 2018 which includes a brief reply context (reminder) of what the original post is about. The next two are slightly differently named links to my homepage for a total of 6,500 views followed by an article I wrote about TiddlyWiki (1,500 views). Articles I wrote about commonplace books, my furniture hobby, and my about page are also among my native content in the top ten.

However a watch post about How to Buy a Velomobile (1,310 views), and read posts about configuring an iPhone (I don’t even own one) (654 views) and an article about opinions and fact checking in the Houston Press (619) round out the bottom of the list.

I don’t know what to really think about these short bookmark posts accounting for so many views or that my site ranks so highly in terms of SEO for some of these oddball topics (look at the mnemonics and commonplace aficionado calling the kettle black).

I’m wondering if I should look at my little widget that recommends content and begin to narrow it down to more of my own native content? Should I tamp down on content I was tangentially interested in at some point but don’t really care about or want to rank on? Gaslighting and fact checking are interesting broad topics to me, but velomobiles and iPhones really aren’t. Of the tens of thousands of things I’ve linked to, why should these stick out in particular? I get that there’s probably only a limited number of people writing about velomobiles, but the others?!?

It does make me wonder if other IndieWeb site owners have experienced the same sort of quirky behavior? What implications might this have on SEO if more of the wider web was taken over by personal sites instead of corporately controlled silos like Facebook, Twitter, and Instagram? I’m sure there are other great questions to be asked here. Brainstorming of ideas, answers, and implications are encouraged below.

👓 How Students Engage with News: Five Takeaways for Educators, Journalists, and Librarians | Project Information Literacy Research Institute

Read How Students Engage with News: Five Takeaways for Educators, Journalists, and Librarians [.pdf] by Alison J. Head, John Wihbey, P. Takis Metaxas, Margy MacMillan, and Dan Cohen (Project Information Literacy Research Institute)

Abstract: The News Study research report presents findings about how a sample of U.S. college students gather information and engage with news in the digital age. Results are included from an online survey of 5,844 respondents and telephone interviews with 37 participants from 11 U.S. colleges and universities selected for their regional, demographic, and red/blue state diversity. A computational analysis was conducted using Twitter data associated with the survey respondents and a Twitter panel of 135,891 college-age people. Six recommendations are included for educators, journalists, and librarians working to make students effective news consumers. To explore the implications of this study’s findings, concise commentaries from leading thinkers in education, libraries, media research, and journalism are included.

A great little paper about how teens and college students are finding, reading, sharing, and generally interacting with news. There’s some nice overlap here on both the topics of journalism and education which I find completely fascinating. In general, however, I think in a few places students are mis-reporting their general uses, so I’m glad a portion of the paper actually looks at data from Twitter in the wild to see what real world use cases actually are.

Perhaps there are some interesting segments and even references relevant to the topics of education and IndieWeb for Greg McVerry‘s recent project?

As I read this, I can’t help but think of some things I’ve seen Michael Caulfield writing about news and social media over the past several months. As I look, I notice that he’s already read and written a bit about a press release for this particular paper. I’ll have to take a look at his take on it tomorrow. I’m particularly interested in any insights he’s got on lateral reading and fake news above and beyond his prior thoughts.

Perhaps I missed it hiding in there reading so late at night, but another potentially good source for this paper’s recommended section would be Caulfield’s book Web Literacy for Student Fact-Checkers.

Highlights, Quotes, Annotations, & Marginalia

The purpose of this study was to better understand the preferences, practices, and motivations of young news consumers, while focusing on what students actually do, rather than what they do not do. ❧

October 22, 2018 at 08:28PM

YouTube (54%), Instagram (51%) or Snapchat (55%) ❧

I’m curious to know which sources in particular they’re using on these platforms. Snapchat was growing news sources a year ago, but I’ve heard those sources are declining. What is the general quality of these sources?

For example, getting news from television can range from PBS News Hour and cable news networks (more traditional sources) to comedy shows like Stephen Colbert and The Daily Show with Trevor Noah which have some underlying news in the comedy, but are far from traditional sources.
October 22, 2018 at 08:35PM

Some students (28%) received news from podcasts in the preceding week. ❧

October 22, 2018 at 08:38PM

news is stressful and has little impact on the day-to-day routines —use it for class assignments, avoid it otherwise.” While a few students like this one practiced news abstinence, such students were rare. ❧

This sounds a bit like my college experience, though I didn’t avoid it because of stressful news (and there wasn’t social media yet). I generally missed it because I didn’t subscribe directly to publications or watch much television. Most of my news consumption was the local college newspaper.
October 22, 2018 at 08:46PM

But on the Web, stories of all kinds can show up anywhere and information and news are all mixed together. Light features rotate through prominent spots on the “page” with the same weight as breaking news, sports coverage, and investigative pieces, even on mainstream news sites. Advertorial “features” and opinion pieces are not always clearly identified in digitalspaces. ❧

This difference is one of the things I miss about reading a particular newspaper and experiencing the outlet’s particular curation of their own stories. Perhaps I should spend more time looking at the “front page” of various news sites?
October 22, 2018 at 08:57PM

Some (36%) said they agreed that the threat of “‘fake news’ had made them distrust the credibility of any news.” Almost half (45%) lacked confidence with discerning “real news” from “fake news,” and only 14% said they were “very confident” that they could detect “fake news.” ❧

These numbers are insane!
October 22, 2018 at 09:04PM

As a matter of recourse, some students in the study “read the news laterally,” meaning they used sources elsewhere on the Internet to compare versions of a story in an attempt to verify its facts, bias, and ultimately, its credibility.25 ❧

This reminds me how much I miss the old daily analysis that Slate use to do for the day’s top news stories in various outlets in their Today’s Papers segment.
October 22, 2018 at 09:15PM

Some respondents, though not all, did evaluate the veracity of news they shared on social media. More (62%) said they checked to see how current an item was, while 59% read the complete story before sharing and 57% checked the URL to see where a story originated (Figure 7). Fewer read comments about a post (55%) or looked to see how many times an item was tweeted or shared (39%). ❧

I’m not sure I believe these self-reported numbers at all. 59% read the complete story before sharing?! 57% checked the URL? I’ll bet that not that many could probably define what a URL is.
October 22, 2018 at 10:00PM

information diet ❧

October 22, 2018 at 11:02PM

At the tactical level, there are likely many small things that could be tested with younger audiences to help them better orient themselves to the crowded news landscape. For example, some news organizations are more clearly identifying different types of content such as editorials, features, and backgrounders/news analysis.57More consistent and more obvious use of these typological tags would help all news consumers, not just youth, and could also travel with content as itis posted and shared in social media. News organizations should engage more actively with younger audiences to see what might be helpful. ❧

October 22, 2018 at 11:37PM

When news began moving into the first digital spaces in the early 1990s, pro-Web journalists touted the possibilities of hypertext links that would give news consumers the context they needed. Within a couple of years, hypertext links slowly began to disappear from many news stories. Today, hypertext links are all but gone from most mainstream news stories. ❧

October 22, 2018 at 11:38PM

“Solutions journalism’ is another promising trend that answers some of the respondents’ sense of helplessness in the face of the barrage of crisis coverage.62 ❧

October 22, 2018 at 11:40PM