👓 University issues statement on textbook pricing | Louisiana.edu

Read University issues statement on textbook pricing (University of Louisiana at Lafayette)
The University of Louisiana at Lafayette issued the following statement regarding the pricing of textbook and software materials needed for Accounting 201 and 202. It can be attributed to Dr. Jaimie Hebert, the University’s provost. “We want to make it very clear to our students and the public that the University of Louisiana at Lafayette makes every effort to ensure that the materials required for courses are affordable. “We welcome the opportunity to clarify some confusion that resulted from the pricing of materials for Accounting 201 and 202.
Syndicated copies to:

👓 University’s $999 online textbook creates confusion and outrage | Inside Higher Ed

Read University's $999 online textbook creates confusion and outrage (Inside Higher Ed)
An online textbook priced at almost $1,000 has infuriated students trying to navigate an already confusing textbook marketplace, but Louisiana-Lafayette officials insist they had "good intentions."

This reporting doesn’t drill in far enough. Surely there are a few dozen textbooks that cover all of the same material that are roughly equivalent. What are those textbook prices? What about OER textbooks and their relative prices? Why is the department or even the professors doing anything but recommending textbooks? Why aren’t the students given the freedom to choose their own textbooks?

Syndicated copies to:

📑 Anomie – Wikipedia | Annotations about economics

Annotated Anomie (Wikipedia)
Anomie (/ˈænəˌmi/) is a "condition in which society provides little moral guidance to individuals".[1] It is the breakdown of social bonds between an individual and the community, e.g., under unruly scenarios resulting in fragmentation of social identity and rejection of self-regulatory values.

I can’t help but see this definition and think it needs to be applied to economics immediately. In particular I can think of a few quick examples of economic anomie which are artificially covering up a free market and causing issues within individual communities.

College Textbooks

Here publishers are marketing to professors who assign particular textbooks and subverting students which are the actual market and consumers of those textbooks. This causes an inflated market and has allowed textbook prices to spiral out of control.

The American Health Care Market

In this example, the health care providers (doctors, hospitals, etc.) have been segmented away from their consumers (patients) by intermediary insurance companies which are driving the market to their own good rather than a free-er set of smaller (and importantly local) markets that would be composed of just the sellers and the buyers. As a result, the consumer of health care has no ability to put a particular price on what they’re receiving (and typically they rarely ever ask, even more so when they have insurance). This type of economic anomie is causing terrific havoc within the area.

(Aside: while the majority of health care markets is very small in size (by distance), I will submit that the advent of medical tourism does a bit to widen potential markets, but this segment of the market is tiny and very privileged in comparison.)

Others

In a non-economic setting it also seems to be highly applicable to social media silos like Facebook, Twitter, et al as they break social norms. I’ll have to circle back to write a longer essay about this with regard to the IndieWeb movement.

Syndicated copies to:

👓 ‘Inclusive access’ takes off as model for college textbook sales | Inside HigherEd

Read 'Inclusive access' takes off as model for college textbook sales (insidehighered.com)
Hundreds of colleges are signing on to publishers’ programs, with apparent savings to students. Some applaud the movement, while others are skeptical.

Inclusive Access is a great marketing term. It sounds nice, but has some insidious implications. It would be interesting to do some additonal in-depth reporting on the economics of these models. The article could have done at least a back of the envelop calculation and been far more skeptical of what was going on here.

Highlights, Quotes, Annotations, & Marginalia

The “inclusive” aspect of the model means that every student has the same materials on the first day of class, with the charge included as part of their tuition.  

It almost sounds to me like they know they’re not getting a cut of the money from poorer students who are finding the material for free online anyway, so they’re trying to up the stakes of the piece of pie that they’re getting from a different angle.

This other model of subscription at the level of the college or university is also one that they’re well aware of based on involvement with subscription fees for journal access.
August 21, 2018 at 10:17PM

She said that her institution, which has inclusive-access agreements with more than 25 publishers, had saved students more than $2 million this semester alone. Morrone said this figure was calculated by taking the retail price of a textbook, subtracting the cost that students paid for the equivalent etextbook and then dividing the cost saving in half to account for the fact that many students would not have bought the book new.  

$ 2million compared to what? To everyone having purchased the textbooks at going rates before? This is a false comparison because not everyone bought new in the first place. Many bought used, and many more still probably either pirated, borrowed from a friend, from the library, or simply went without.
August 21, 2018 at 10:21PM

Students like the convenience of the system, said Anderson, and all have access to the most up-to-date content, instead of some students having different editions of the same textbook.  

They’re also touting the most up-to-date content here, when it’s an open secret that for the majority of textbooks don’t really change that much from edition to edition.
August 21, 2018 at 10:24PM

A key difference between inclusive access and buying print textbooks is that students effectively lease the content for the duration of their course, rather than owning the material. If students want to download the content to access it beyond the duration of their course, there is often an additional fee.  

So now we need to revisit the calculation above and put this new piece of data into the model.

Seriously?! It’s now a “rental price”?
August 21, 2018 at 10:26PM

Campus stores are often the ones driving inclusive-access initiatives, as they receive a cut of the sales. While the profit margins are smaller than for print, inclusive access means that the stores receive revenue from a larger number of customers. Donovan Garcia, course materials manager at the University of Mary Washington, said that lower margins were also mitigated by lower overheads. “We’re not purchasing books, we’re not paying shipping, we’re not having to put any time or effort into returning unused books or paying restocking fees,” said Garcia.  

I suspect the publisher is also saving on sales commissions to their sales staff as well.
August 21, 2018 at 10:27PM

Syndicated copies to:

👓 Why a professor buys his books from the bookstore | Chuck Pearson

Read Why a professor buys his books from the bookstore by Chuck Pearson (Another fine mess)
Friday, I made a visit to my campus bookstore, and I bought my books. The guy who runs Tusculum’s bookstore, Cliff Hoy, is a great guy, and the work that Tusculum’s bookstore does is fi…
Syndicated copies to:

👓 My Open Textbook: Pedagogy and Practice | Robin DeRosa

Read My Open Textbook: Pedagogy and Practice by Robin DeRosaRobin DeRosa (actualham)
I’ve spent some time talking about open pedagogy at several universities this Spring, and in each of those presentations and workshops, I have usually mentioned The Open Anthology of Earlier American Literature, an OER anthology that my students and I produced last year for an American literature survey course I taught.  When I talk about the anthology, it’s usually to make a point about open pedagogy.  I began the project with the simple desire to save my students about $85 US, which is how much they were (ostensibly) paying for the Heath Anthology of American Literature Volume A.  Most of the actual texts in the Heath were public domain texts, freely available and not under any copyright restrictions.  As the Heath produced new editions (of literature from roughly 1400-1800!), forcing students to buy new textbooks or be irritatingly out of sync with page numbers, and as students turned to rental markets that necessitated them giving their books back at the end of the semester, I began to look in earnest for an alternative.

Highlights, Quotes, Annotations, & Marginalia

Most of the actual texts in the Heath were public domain texts, freely available and not under any copyright restrictions.  As the Heath produced new editions (of literature from roughly 1400-1800!), forcing students to buy new textbooks or be irritatingly out of sync with page numbers, and as students turned to rental markets that necessitated them giving their books back at the end of the semester, I began to look in earnest for an alternative.  

Repackaging public domain texts and charging a steep markup too much above and beyond the cost of the paper is just highway robbery. Unless a publisher is adding some actual annotative or analytical value, they shouldn’t be charging outrageous prices for textbooks of this nature.
August 13, 2018 at 12:14PM

If OER is free, what hidden costs exist in its production? Making these textbooks is taking me a chunk of time in the off-season.  Thanks to my salaried position, I feel ok about putting in the overtime, but it’s a privilege my colleagues who teach under year-to-year part-time non-contracts can’t afford. Who should be funding OER creation? Institutions? Students? For-profit start-ups? How will you invest time in this project without obscuring the true costs of academic labor? Right now, we pass the corruptly high cost of academic publishing onto the backs of academia’s most vulnerable members: students. But as OER gains steam, we need to come up with funding models that don’t land us back in the same quagmire of exploitation that we were trying to get out of.  

This is a nearly perfect question and something to watch in the coming years.
August 13, 2018 at 12:35PM

working in public, and asking students to work in public, is fraught with dangers and challenges.  

August 13, 2018 at 12:36PM

What David told me was his energy, enthusiasm in the class was at a much higher level with the OER approach. Sure we choose the polished “professional” textbook because of its assumed high standards, quality etc, but then its a more passive relationship a teacher has with it. I make the comparison to growing and/or making your own food versus having it prepared or taking it out of a package. Having produced our own food means we know everything about it from top to bottom, and the pride in doing that has to make the whole experience much more energized.  

As I read both this post and this comment from Alan, I can’t help but think again about scholars in the 14th century who taught students. It was more typical of the time that students were “forced” to chose their own textbooks–typically there were fewer, and at the advent of the printing press they were significantly higher in price. As a result students had to spend more time and attention, as Robin indicates here, to come up with useful things.

Even in this period students often annotated their books, which often got passed on to other students and even professors which helped future generations. So really, we’re not reinventing the wheel here, we’re just doing it anew with new technology that makes doing it all the easier.

As a reference, I’ll suggest folks interested in this area read Owen Gingerich’s The Book Nobody Read which I recall as being one of the texts I’ve read that references early teaching and textbook practices during that time period.
August 13, 2018 at 12:44PM

Syndicated copies to:

As the new school year draws near and #edtech enthusiasts continue to push the benefits of #OER, let’s also take  a moment to remember and celebrate the ability of students to choose their own educational resources and books.

Teachers need to do a better job of providing options, flexibility, and guidance in the panoply of choices available to students of all income levels and abilities. Increased choice at the student level will drastically improve both the literal and proverbial marketplace of ideas.

Here’s some additional detail I wrote on this day a few years back:

On Choosing Your Own Textbooks

Syndicated copies to:

👓 The Theranos Story and Education Technology | Inside Higher Ed

Read The Theranos Story and Education Technology (Inside Higher Ed)
A great new book has me thinking about ed tech.

This is an interesting and useful analogy.

In ed tech, schools are the customers, but students are the users.

This also reminds me of the market disconnect between students and their textbooks. Professors are the ones targeted for the “sale” or adoption when the actual purchasers are the students. This causes all kinds of problems in the way the textbook market works and tends to drive prices up–compared to a market in which the student directly chooses their textbook. (And the set up is not too dissimilar to how the healthcare industry works in which the patient (customer) is making a purchase of health care coverage and not actually the health care itself.

Syndicated copies to:

🔖 actualham tweet about interactive glossary/encyclopedia for challenging technical/academic jargon that can be layered into textbooks

Bookmarked a tweet by Robin DeRosa on TwitterRobin DeRosa on Twitter (Twitter)

Syndicated copies to:

👓 Pearson Embedded a ‘Social-Psychological’ Experiment in Students’ Educational Software | Gizmodo

Read Pearson Embedded a 'Social-Psychological' Experiment in Students' Educational Software [Updated] (Gizmodo)
Education and publishing giant Pearson is drawing criticism after using its software to experiment on over 9,000 math and computer science students across the country. In a paper presented Wednesday at the American Association of Educational Research, Pearson researchers revealed that they tested the effects of encouraging messages on students that used the MyLab Programming educational software during 2017's spring semester.
Syndicated copies to:

Introduction to Complex Analysis–Part 2 | UCLA Extension

The second in a series of two quarters of advanced math focusing on complex analysis

The topic for Mike Miller’s UCLA Winter math course isn’t as much a surprise as is often the case. During the summer he had announced he would be doing a two quarter sequence on complex analysis, so this Winter, we’ll be continuing on with our complex analysis studies.

I do know, however, that there were a few who couldn’t make part of the Fall course, but who had some foundation in the subject and wanted to join us for the more advanced portion in the second half. Toward that end, below are the details for the course:

Introduction to Complex Analysis: Part II | MATH X 451.41 – 350370

Course Description

Complex analysis is one of the most beautiful and practical disciplines of mathematics, with applications in engineering, physics, and astronomy, to say nothing of other branches of mathematics.  This course, the second in a two-part sequence, builds on last quarter’s development of the differentiation and integration of complex functions to extend the principles to more sophisticated and elegant applications of the theory.  Topics to be discussed include conformal mappings, Laurent series and meromorphic  functions, Riemann surfaces, Riemann Mapping Theorem, analytical continuation, and Picard’s Theorem.  The course should appeal to those whose work involves the application of mathematics to engineering problems, and to those interested in how complex analysis helps explain the structure and behavior of the more familiar real number system and real-variable calculus.

Winter 2017
Days: Tuesdays
Time: 7:00PM to 10:00PM
Dates: Jan 10, 2017 to Mar 28, 2017
Contact Hours: 33.00
Location: UCLA, Math Sciences Building
Course Fee(s): $453.00
Available for Credit: 3 units
Instructors: Michael Miller
No refund after January 24, 2017.
Class will not meet on one Tuesday to be announced.

Recommended Textbook: Complex Analysis with Applications by Richard A. Silverman, Dover Publications; ISBN 0-486-64762-5

 

Enroll Now

For many who will register, this certainly won’t be their first course with Dr. Miller–yes, he’s that good! But for the newcomers, I’ve written some thoughts and tips to help them more easily and quickly settle in and adjust: Dr. Michael Miller Math Class Hints and Tips | UCLA Extension

If you’d like additional details as well as lots of alternate textbooks, see the announcement for the first course in the series.

If you missed the first quarter and are interested in the second quarter but want a bit of review or some of the notes, let me know in the comments below.

I look forward to seeing everyone in the Winter quarter!

Michael Miller making a "handwaving argument" during a lecture on Algebraic Number Theory at UCLA on November 15, 2015. I've taken over a dozen courses from Mike in areas including Group Theory, Field Theory, Galois Theory, Group Representations, Algebraic Number Theory, Complex Analysis, Measure Theory, Functional Analysis, Calculus on Manifolds, Differential Geometry, Lie Groups and Lie Algebras, Set Theory, Differential Geometry, Algebraic Topology, Number Theory, Integer Partitions, and p-Adic Analysis.
Michael Miller making a “handwaving argument” during a lecture on Algebraic Number Theory at UCLA on November 15, 2015. I’ve taken over a dozen courses from Mike in areas including Group Theory, Field Theory, Galois Theory, Group Representations, Algebraic Number Theory, Complex Analysis, Measure Theory, Functional Analysis, Calculus on Manifolds, Differential Geometry, Lie Groups and Lie Algebras, Set Theory, Differential Geometry, Algebraic Topology, Number Theory, Integer Partitions, and p-Adic Analysis.
Syndicated copies to:

Introduction to Complex Analysis | UCLA Extension

Looking for some serious entertainment on Tuesday nights this fall? Professor Mike Miller has got you covered!

Dr. Michael Miller has announced his Autumn mathematics course, and it is…

Introduction to Complex Analysis

Course Description

Complex analysis is one of the most beautiful and useful disciplines of mathematics, with applications in engineering, physics, and astronomy, as well as other branches of mathematics. This introductory course reviews the basic algebra and geometry of complex numbers; develops the theory of complex differential and integral calculus; and concludes by discussing a number of elegant theorems, including many–the fundamental theorem of algebra is one example–that are consequences of Cauchy’s integral formula. Other topics include De Moivre’s theorem, Euler’s formula, Riemann surfaces, Cauchy-Riemann equations, harmonic functions, residues, and meromorphic functions. The course should appeal to those whose work involves the application of mathematics to engineering problems as well as individuals who are interested in how complex analysis helps explain the structure and behavior of the more familiar real number system and real-variable calculus.

Prerequisites

Basic calculus or familiarity with differentiation and integration of real-valued functions.

Details

MATH X 451.37 – 268651  Introduction to Complex Analysis
Fall 2016
Time 7:00PM to 10:00PM
Dates Tuesdays, Sep 20, 2016 to Dec 06, 2016
Contact Hours 33.00
Location: UCLA, Math Sciences Building
Standard credit (3.9 units) $453.00
Instructor: Michael Miller
Register Now at UCLA

For many who will register, this certainly won’t be their first course with Dr. Miller — yes, he’s that good! But for the newcomers, I’ve written some thoughts and tips to help them more easily and quickly settle in and adjust:
Dr. Michael Miller Math Class Hints and Tips | UCLA Extension

I often recommend people to join in Mike’s classes and more often hear the refrain: “I’ve been away from math too long”, or “I don’t have the prerequisites to even begin to think about taking that course.” For people in those categories, you’re in luck! If you’ve even had a soupcon of calculus, you’ll be able to keep up here. In fact, it was a similar class exactly a decade ago by Mike Miller that got me back into mathematics. (Happy 10th math anniversary to me!)

I look forward to seeing everyone in the Fall!

Update 9/1/16

Textbook

Dr. Miller is back from summer vacation and emailed me this morning to say that he’s chosen the textbook for the class. We’ll be using Complex Analysis with Applications by Richard A. Silverman [1]

Complex Analysis with Applications by Richard A. Silverman

(Note that there’s another introductory complex analysis textbook from Silverman that’s offered through Dover, so be sure to choose the correct one.)

As always in Dr. Miller’s classes, the text is just recommended (read: not required) and in-class notes are more than adequate. To quote him directly, “We will be using as a basic guide, but, as always, supplemented by additional material and alternate ways of looking at things.”

The bonus surprise of his email: He’s doing two quarters of Complex Analysis! So we’ll be doing both the Fall and Winter Quarters to really get some depth in the subject!

Alternate textbooks

If you’re like me, you’ll probably take a look at some of the other common (and some more advanced) textbooks in the area. Since I’ve already compiled a list, I’ll share it:

Undergraduate

More advanced

References

[1]
R. A. Silverman, Complex Analysis with Applications, 1st ed. Dover Publications, Inc., 2010, pp. 304–304 [Online]. Available: http://amzn.to/2c7KaQy
[2]
J. Bak and D. J. Newman, Complex Analysis, 3rd ed. Springer, 2010, pp. 328–328 [Online]. Available: http://amzn.to/2bLPW89
[3]
T. Gamelin, Complex Analysis. Springer, 2003, pp. 478–478 [Online]. Available: http://amzn.to/2bGNQct
[4]
J. Brown and R. V. Churchill, Complex Variables and Applications, 8th ed. McGraw-Hill, 2008, pp. 468–468 [Online]. Available: http://amzn.to/2bLQWcu
[5]
E. B. Saff and A. D. Snider, Fundamentals of Complex Analysis with Applications to Engineering, Science, and Mathematics, 3rd ed. Pearson, 2003, pp. 563–563 [Online]. Available: http://amzn.to/2f3Nyj6
[6]
L. V. Ahlfors, Complex Analysis, 3rd ed. McGraw-Hill, 1979, pp. 336–336 [Online]. Available: http://amzn.to/2bMXrxm
[7]
S. Lang, Complex Analysis, 4th ed. Springer, 2003, pp. 489–489 [Online]. Available: http://amzn.to/2c7OaR0
[8]
J. B. Conway, Functions of One Complex Variable, 2nd ed. Springer, 1978, pp. 330–330 [Online]. Available: http://amzn.to/2cggbF1
[9]
El. M. Stein and R. Shakarchi, Complex Analysis. Princeton University Press, 2003, pp. 400–400 [Online]. Available: http://amzn.to/2bGOG9c
Syndicated copies to:

Some Thoughts on Academic Publishing and “Who’s downloading pirated papers? Everyone” from Science | AAAS

Bookmarked Who's downloading pirated papers? Everyone by John Bohannon (Science | AAAS)
An exclusive look at data from the controversial web site Sci-Hub reveals that the whole world, both poor and rich, is reading pirated research papers.

Sci Hub has been in the news quite a bit over the past half a year and the bookmarked article here gives some interesting statistics. I’ll preface some of the following editorial critique with the fact that I love John Bohannon’s work; I’m glad he’s spent the time to do the research he has. Most of the rest of the critique is aimed at the publishing industry itself.

From a journalistic standpoint, I find it disingenuous that the article didn’t actually hyperlink to Sci Hub. Neither did it link out (or provide a full quote) to Alicia Wise’s Twitter post(s) nor link to her rebuttal list of 20 ways to access their content freely or inexpensively. Of course both of these are editorial related, and perhaps the rebuttal was so flimsy as to be unworthy of a link from such an esteemed publication anyway.

Sadly, Elsevier’s list of 20 ways of free/inexpensive access doesn’t really provide any simple coverage for graduate students or researchers in poorer countries which are the likeliest group of people using Sci Hub, unless they’re going to fraudulently claim they’re part of a class which they’re not, and is this morally any better than the original theft method? It’s almost assuredly never used by patients, which seem to be covered under one of the options, as the option to do so is painfully undiscoverable past their typical $30/paper firewalls. Their patchwork hodgepodge of free access is so difficult to not only discern, but one must keep in mind that this is just one of dozens of publishers a researcher must navigate to find the one thing they’re looking for right now (not to mention the thousands of times they need to do this throughout a year, much less a career).

Consider this experiment, which could be a good follow up to the article: is it easier to find and download a paper by title/author/DOI via Sci Hub (a minute) versus through any of the other publishers’ platforms with a university subscription (several minutes) or without a subscription (an hour or more to days)? Just consider the time it would take to dig up every one of 30 references in an average journal article: maybe just a half an hour via Sci Hub versus the days and/or weeks it would take to jump through the multiple hoops to first discover, read about, and then gain access and then download them from the over 14 providers (and this presumes the others provide some type of “access” like Elsevier).

Those who lived through the Napster revolution in music will realize that the dead simplicity of their system is primarily what helped kill the music business compared to the ecosystem that exists now with easy access through the multiple streaming sites (Spotify, Pandora, etc.) or inexpensive paid options like (iTunes). If the publishing business doesn’t want to get completely killed, they’re going to need to create the iTunes of academia. I suspect they’ll have internal bean-counters watching the percentage of the total (now apparently 5%) and will probably only do something before it passes a much larger threshold, though I imagine that they’re really hoping that the number stays stable which signals that they’re not really concerned. They’re far more likely to continue to maintain their status quo practices.

Some of this ease-of-access argument is truly borne out by the statistics of open access papers which are downloaded by Sci Hub–it’s simply easier to both find and download them that way compared to traditional methods; there’s one simple pathway for both discovery and download. Surely the publishers, without colluding, could come up with a standardized method or protocol for finding and accessing their material cheaply and easily?

“Hart-Davidson obtained more than 100 years of biology papers the hard way—legally with the help of the publishers. ‘It took an entire year just to get permission,’ says Thomas Padilla, the MSU librarian who did the negotiating.” John Bohannon in Who’s downloading pirated papers? Everyone

Personally, I use use relatively advanced tools like LibX, which happens to be offered by my institution and which I feel isn’t very well known, and it still takes me longer to find and download a paper than it would via Sci Hub. God forbid if some enterprising hacker were to create a LibX community version for Sci Hub. Come to think of it, why haven’t any of the dozens of publishers built and supported simple tools like LibX which make their content easy to access? If we consider the analogy of academic papers to the introduction of machine guns in World War I, why should modern researchers still be using single-load rifles against an enemy that has access to nuclear weaponry?

My last thought here comes on the heels of the two tweets from Alicia Wise mentioned, but not shown in the article:

She mentions that the New York Times charges more than Elsevier does for a full subscription. This is tremendously disingenuous as Elsevier is but one of dozens of publishers for which one would have to subscribe to have access to the full panoply of material researchers are typically looking for. Further, Elsevier nor their competitors are making their material as easy to find and access as the New York Times does. Neither do they discount access to the point that they attempt to find the subscription point that their users find financially acceptable. Case in point: while I often read the New York Times, I rarely go over their monthly limit of articles to need any type of paid subscription. Solely because they made me an interesting offer to subscribe for 8 weeks for 99 cents, I took them up on it and renewed that deal for another subsequent 8 weeks. Not finding it worth the full $35/month price point I attempted to cancel. I had to cancel the subscription via phone, but why? The NYT customer rep made me no less than 5 different offers at ever decreasing price points–including the 99 cents for 8 weeks which I had been getting!!–to try to keep my subscription. Elsevier, nor any of their competitors has ever tried (much less so hard) to earn my business. (I’ll further posit that it’s because it’s easier to fleece at the institutional level with bulk negotiation, a model not too dissimilar to the textbook business pressuring professors on textbook adoption rather than trying to sell directly the end consumer–the student, which I’ve written about before.)

(Trigger alert: Apophasis to come) And none of this is to mention the quality control that is (or isn’t) put into the journals or papers themselves. Fortunately one need’t even go further than Bohannon’s other writings like Who’s Afraid of Peer Review? Then there are the hordes of articles on poor research design and misuse of statistical analysis and inability to repeat experiments. Not to give them any ideas, but lately it seems like Elsevier buying the Enquirer and charging $30 per article might not be a bad business decision. Maybe they just don’t want to play second-banana to TMZ?

Interestingly there’s a survey at the end of the article which indicates some additional sources of academic copyright infringement. I do have to wonder how the data for the survey will be used? There’s always the possibility that logged in users will be indicating they’re circumventing copyright and opening themselves up to litigation.

I also found the concept of using the massive data store as a means of applied corpus linguistics for science an entertaining proposition. This type of research could mean great things for science communication in general. I have heard of people attempting to do such meta-analysis to guide the purchase of potential intellectual property for patent trolling as well.

Finally, for those who haven’t done it (ever or recently), I’ll recommend that it’s certainly well worth their time and energy to attend one or more of the many 30-60 minute sessions most academic libraries offer at the beginning of their academic terms to train library users on research tools and methods. You’ll save yourself a huge amount of time.

Syndicated copies to:

To Purchase, Rent, or Pirate? The Broken Economics of Textbooks in the Digital Age

What's wrong with the economics of the textbook industry, and what students, parents, professors, and universities can do to mitigate the ever-rising price of textbooks.

I

t’s the beginning of yet another quarter/semester (or ovester, if you prefer) and a new crop of inquiries have come up around selling back used textbooks and purchasing new textbooks for upcoming classes. I’m not talking about the philosophical discussion about choosing your own textbooks that I’ve mentioned before. I’m considering, in the digital era,

What are the best options for purchasing, renting, or utilizing textbook products in what is a relatively quickly shifting market?

The popular press has a variety of evergreen stories that hit the wire at the beginning of each semester that scratch just the surface of the broader textbook issue or focus on one tiny upstart company that promises to drastically disrupt the market (yet somehow never does), but these articles never delve just a bit deeper into the market to give a broader array of ideas and, more importantly, solutions for the students/parents who are spending the bulk of the money to support the inequalities the market has built.

I aim to facilitate some of this digging and revealing based on years of personal book buying experience as well as having specified textbooks as an instructor in the past.

Reading Formats

Most current students won’t have been born late enough that electronic files for books and texts will have been common enough to prefer them over physical texts, but with practice and time, many will prefer electronic texts in the long term, particularly as one can highlight, mark up, and more easily search, store, and even carry electronic texts.

Before taking a look at the pure economics of the market for the various forms of purchase, resale, or even renting, one should first figure out one’s preference for reading format. There are obviously many different means of learning (visual, auditory, experiential, etc.) which some will prefer over others, so try to tailor your “texts” to your preferred learning style as much as possible. For those who prefer auditory learning modes, be sure to check out alternatives like Audible or the wealth of online video/audio materials that have proliferated in the MOOC revolution. For those who are visual learners or who learn best by reading, do you prefer ebook formats over physical books?  There are many studies showing the benefit of one over the other, but some of this comes down to personal preference and how comfortable one is with particular formats.  Most current students won’t have been born late enough that electronic files for books and texts will have been common enough to prefer them over physical texts, but with practice and time, many will prefer electronic texts in the long term, particularly as one can highlight, mark up, and more easily search, store, and even carry electronic texts.  It’s taken me (an avowed paper native) several years, but I now vastly prefer to have books in electronic format for some of the reasons indicated above in addition to the fact that I can carry a library of 2,500+ books with me almost anywhere I go. I also love being able to almost instantly download anything that I don’t currently own but may need/want.

The one caveat I’ll mention, particularly for visual learners (or those with pseudo-photographic or eidetic memory), is that they attempt to keep a two-page reading format on their e-reading devices as their long-term memory for reading will increase with the ability to place the knowledge on the part of the page(s) where they originally encountered it (that is, I remember seeing that particular item on the top left, or middle right portion of a particular page.) Sometimes this isn’t always possible due to an e-reader’s formatting capabilities or the readability of the size of the text (for example, a .pdf file on a Kindle DX would be preferable to the same file on a much smaller smartphone) , but for many it can be quite helpful. Personally, I can remember where particular words and grammatical constructs appeared in my 10th grade Latin text many years later while I would be very unlikely to be able to do this with the presentation of some modern-day e-readers or alternate technologies like rapid serial visual presentation (RSVP).

bookstore-bookshelves-1024x768

 

Purchasing Options

Purchasing to Keep

Personally, as a student and a bibliophile (read: bibliomaniac), I would typically purchase all of the physical texts for all of my classes.  I know this isn’t a realizable reality for everyone, so, for the rest, I would recommend purchasing all of the texts (physical or electronic, depending on one’s preference for personal use) in one’s main area of study, which one could then keep for the long term and not sell back. This allows one to build a library that will serve as a long term reference for one’s primary area(s) of study.

Renting vs Short-term Ownership

In general, I’m opposed to renting books or purchasing them for a semester or year and then returning them for a partial refund. It’s rarely a great solution for the end consumer who ends up losing the greater value of the textbook. Even books returned and sold later as used, often go for many multiples of their turn in price the following term, so if it’s a newer or recent edition, it’s probably better to hold on to it for a few months and then sell it for a used price, slightly lower than the college bookstore’s going rate.

Free Texts

For tangential texts in classes I know I don’t want to keep for the long term, I’d usually find online versions or borrow (for free) from the local college or public library (many books are available electronically through the library or are borrow-able through the library reserve room.)

Most public libraries use systems like Overdrive, Axis 360 (Baker & Taylor), Adobe Digital Editions, 3M Cloud Library, etc. to allow students to check out a broad array of fiction and non-fiction for free for loan terms from as short as a week up to a month or more. Additionally well-known websites like the Project Gutenberg and Archive.org have lots of commonly used texts available for free download in a broad variety of formats.  This includes a lot of classic fiction, philosophy, and other texts used in the humanities. Essentially most works published in the United States prior to 1923 and many additional texts published after this as well can be found in the public domain. Additional information on what is in the public domain can be found here: Copyright Term and Public Domain in the United States.

Why pay $10-20 for a classic book like Thomas Hobbes’ Leviathan when you can find copies for free online, unless of course you’re getting a huge amount of additional scholarship and additional notes along with it.

Often college students forget that they’re not just stuck with their local institutional library, so I’ll remind everyone to check out their local public library(s) as well as other nearby institutional libraries and inter-library loan options which may give them longer term loan terms.

General Economics in the Textbook Market

One of the most important changes in the textbook market that every buyer should be aware of: last year in Kirtsaeng v. John Wiley & Sons, Inc. the US Supreme Court upheld the ability for US-based students to buy copies of textbooks printed in foreign countries (often at huge cut-rate prices) [see also Ars Technica]. This means that searching online bookstores in India, Indonesia, Pakistan, etc. will often find the EXACT same textbooks (usually with slightly different ISBNs, and slightly cheaper paper) for HUGE discounts in the 60-95% range.

Example: I recently bought an international edition of Walter Rudin’s Principles of Mathematical Analysis (Amazon $121) for $5 (and it even happened to ship from within the US for $3). Not only was this 96% off of the cover price, but it was 78% off of Amazon’s rental price!  How amazing is it to spend almost as much to purchase a book as it is to ship it to yourself!? I’ll also note here that the first edition of this book appeared in 1964 and this very popular third edition is from 1976, so it isn’t an example of “edition creep”, but it’s still got a tremendous mark up in relation to other common analysis texts which list on Amazon for $35-50.

HintAbe Books (a subsidiary of Amazon) is better than most at finding/sourcing international editions of textbooks.

For some of the most expensive math/science/engineering texts one can buy an edition one or two earlier than the current one. In these cases, the main text changes very little, if any, and the primary difference is usually additional problems in the homework sections (which causes small discrepancies in page number counts). If necessary, the problem sets can be easily obtained via the reserve room in the library or by briefly borrowing/photocopying problems from classmates who have the current edition. The constant “edition-churning” by publishers is mean to help prop up high textbook prices.

Definition: “Edition Churning” or “Edition Creep“: a common practice of textbook publishers of adding scant new material, if any, to textbooks on a yearly or every-other-yearly basis thereby making older editions seem prematurely obsolete and thereby propping up the prices of their textbooks. Professors who blithely utilize the newest edition of a texbook are often unknowingly complicit in propping up prices in these situations.

Book Outlets

Bookstores

One may find some usefulness or convenience in traditional bookstores, particularly Barnes & Noble, the last of the freestanding big box retailers. If you’re a member of their affinity program and get an additional discount for ordering books directly through them, then it may not be a horrible idea to do so. Still, they’re paying for a relatively large overhead and it’s likely that you’ll find cheaper prices elsewhere.

Campus bookstores

These are becoming increasingly lean and many may begin disappearing over the next decade or so, much the way many traditional bookstores have disappeared in the last decade with the increasing competition online.  Because many students aren’t the best at price comparison, however, and because of their position in the economic chain, many are managing to hang on quite well.  Keep in mind that many campus bookstores have fine print deals in which they’ll match or beat pricing you find online, so be sure to take advantage of this fact, particularly when shipping from many services will make an equivalent online purchase a few dollars more expensive.

Used bookstores

There are fewer and fewer of these around these days and even fewer textbook-specific stores that traditionally sprouted up next to major campuses.  This last type may not be a horrible place to shop, but they’re likely to specialize in used texts of only official texts. Otherwise, general used bookstores are more likely to specialize in paperbacks and popular used fiction and have very lean textbook selection, if any.

Online Retailers

Naturally when shopping for textbooks there are a veritable wealth of websites to shop around online including: Amazon, Alibris, Barnes & Noble, AbeBooks, Google Play, Half/EBay. Chegg, Valore, CampusBookRentals, TextBooks.com, and ECampus. But in the Web2.0 world, we can now uses websites with even larger volumes of data and meta-data as a clearing-house for our shopping. So instead of shopping and doing price comparison at the dozens of competing sites, why not use a meta-site to do the comparison for us algorithmically and much more quickly.

Meta-Retailers

There are a variety of meta-retailer shopping methods including several browser plugins and comparison sites (Chrome, Firefox, InvisibleHand, PriceBlink, PriceGong, etc.) that one can install to provide pricing comparisons, so that, for example, while shopping on Amazon, one will see lower priced offerings from their competitors. However, possibly the best website I’ve come across for cross-site book comparisons is GetTextbooks.com. One can easily search for textbooks (by author, title, ISBN, etc.) and get back a list of retailers with copies that is sortable by price (including shipping) as well as by new/used and even by rental availability. They even highlight one entry algorithmicly to indicate their recommended “best value”.

A screencapture of GetTextbook.com's search and sort functionality and layout
Example of GetTextbooks.com‘s search/sort functionality

Similar to GetTextbooks is the webservice SlugBooks, though it doesn’t appear to search as many sites or present as much data.

When searching for potential textbooks, don’t forget that one can “showroom” the book in one’s local bookstore or even at one’s local library(s). This is particularly useful if one is debating whether or not to take a particular class, or if one is kicking tires to see if it’s really the best book for them, or if they should be looking at other textbooks.

From an economic standpoint, keep in mind there is usually more availability and selection on editions bought a month or so before the start of classes, as often-used texts are used by thousands of students over the world, thus creating a spot market for used texts at semester and quarter starts. Professors often list their textbooks when class listings for future semesters are released, so students surfing for the best deals for used textbooks can very often find them in mid-semester (or mid-quarter) well before the purchasing rush begins for any/most titles.

Black Market

And finally, there is also the black market (also known as outright theft), which is usually spoken of in back-channels either online or in person. Most mainstream articles which reference this portion of the market usually refer tangentially to a grey market in which one student passes along a .pdf or other pirated file to fellow students rather than individual students being enterprising enough to go out hunting for their own files.

Most will know of or have heard about websites like PirateBay, but there are a variety of lesser-known torrent sites which are typically hosted in foreign countries which extend beyond the reach of the United States Copyright law enforcement.  Increasingly, mega-pirate websites in the vein of the now-defunct Library.nu (or previously Gigapedia) or the slowly dying empire of Library Genesis are hiding all over the web and become quick and easy clearing houses for pirated copies of ebooks, typically in .pdf or .djvu formats, though many are in .epub, .mobi, .azw, or alternate e-book formats. The typical set up for these sites is one or more illegal file repositories for allowing downloads with one (or more) primary hubs that don’t necessarily store the pirated materials, but instead serve as a searchable hub which points to the files.

Creative advanced searches for book authors, titles, ISBNs along with the words .pdf, .djvu, torrent, etc. can often reveal portions of this dark web.  Naturally, caveat emptor applies heavily to these types of sites as often files can be corrupted or contain viruses to unwary or unwitting thieves.  Many of these sites may attempt to extract a small token monthly fee as a subscription or will rely heavily on serving banner advertising to help to offset large web hosting and traffic fees associated with their maintenance, though it is posited that many of them make in the millions of dollars in profit annually due to advertising arrangements, though this is incredibly hard to validate given the nature of these types of markets and how they operate.

Rather than stoop as low as finding textbooks on the black market this way, students should place pressure on their professors, the faculty of their departments, and their colleges or universities to help assist in smoothing out some of the pricing inequities in the system (see below). In the long run, this will not only tend to help them, but many future generations of students who will be left adrift in the market otherwise.

Long Term Solution(s) to Improving the Textbook Market

The biggest primary issue facing the overpriced textbook market is that the end consumers of the textbooks aren’t really firmly in charge of the decision of which textbook to purchase. This is why I advocate that students research and decide by themselves which textbook they’re going to use and whether or not they really need to make that purchase.  Instead, individual professors or the departments for which they work are dictating the textbooks that will be purchased.  The game theory dynamics behind this small decision are the massive fulcrum which allows the publishing industry to dictate their own terms.  Students (and parents) should, in a sense, unionize and make their voices heard not only to the professors, but to the departments and even the colleges/universities which they’re attending.  If universities took a strong stance on how the markets worked, either for or against them and their students, they could create strong market-moving forces to drastically decrease the cost of textbooks.

The other larger issue is that market forces aren’t allowed to play out naturally in the college textbook market. Publishers lean on professors and departments to “adopt” overpriced textbooks. These departments in turn “require” these texts and students aren’t questioning enough to use other texts for fear of not succeeding in courses. If the system were questioned, they’d realize that instead of their $200-300 textbook, they could easily purchase alternate, equivalent, and often even better textbooks for $20-50. To put things into perspective, the time, effort, energy, and production cost for the typical book isn’t drastically different than the average textbook, yet we’re not paying $250 for a copy of the average new hardcover on the best seller list. I wouldn’t go so far as to say that universities, departments, and professors are colluding with publishers, but they’re certainly not helping to make the system better.

I’ve always taken the view that the ‘required’ textbook was really just a ‘suggestion’. (Have you ever known a professor to fail a student for not purchasing the ‘required’ textbook?!)

In past generations, one of the first jobs of a student was to select their own textbook. Reverting back to this paradigm may help to drastically change the economics of the situation. For the interested students, I’ve written a bit about the philosophy and mechanics here: On Choosing Your Own Textbooks.

Basic economics 101 theory of supply and demand would typically indicate to us that basic textbooks for subjects like calculus, intro physics, or chemistry that are used by very large numbers of students should be not only numerous, but also very cheap, while more specialized books like Lie Groups and Lie Algebras or Electromagnetic Theory should be less numerous and also more expensive.  Unfortunately and remarkably, the most popular calculus textbooks are 2-5 times more expensive than their advanced abstract mathematical brethren and similarly for introductory physics texts versus EM theory books.

To drastically cut down on these market inequities, when possible, Colleges and Universities should:

  • Heavily discourage “edition creep” or “edition churning” when there really aren’t major changes to textbooks. In an online and connected society, it’s easy enough to add supplemental errata or small amounts of supplemental material by means of the web.
  • Quit making institution-specific readers and sub-editions of books for a specific department
  • If they’re going to make departmental level textbook choices, they should shoulder the burden of purchasing all the textbooks in quantity (and taking quantity discounts).  I’ll note here, that students shouldn’t encourage institutions to bundle the price of textbooks into their tuition as then there is a “dark curtain,” which allows institutions to take the drastic mark-ups for themselves instead of allowing the publishers to take it or passing it along to their students. Cross-reference Benjamin Ginsberg’s article Administrators Ate My Tuition or his much longer text The Fall of the Faculty (Oxford University Press, 2013).
  • Discourage the use of unpopularly used textbooks written by their own faculty. Perhaps a market share of 5-10% or more should be required for a common textbook to be usable by a department, and, until that point, the professor should compete aggressively to build market share? This may help encourage professors to write new original texts instead of producing yet-another-introductory-calculus-textbook that no one needs.
  • Discourage packaged electronic supplemental materials, which
    • are rarely used by students,
    • could be supplied online for free as a supplement,
    • and often double or triple the price of a textbook package.
  • Strongly encourage professors to supply larger lists of relatively equivalent books and encourage their students to make their purchase choices individually.
  • Consider barring textbook sales on campus and relying on the larger competitive market to supply textbooks to students.

Calibre: E-book and Document Management Made Simple

As an added bonus, for those with rather large (or rapidly growing) e-book collections, I highly recommend downloading and using the free Calibre Library software. For my 2000+ e-books and documents, this is an indispensable program that is to books as iTunes is to music. I also use it to download dozens of magazines and newspapers on a daily basis for reading on my Kindle. I love that it’s under constant development with weekly updates for improved functionality. It works on all major OSes and is compatible with almost every e-reader on the planet.  Additionally, plug-ins and a myriad of settings allow for additional extensibility for integration with other e-book software and web services (for example: integration with GoodReads or the ability to add additional data and meta-data to one’s books.)

 Further Reading

Be sure to read through the commentary on some of these posts for some additional great information.

What other textbook purchasing services and advice can you offer the market?

I invite everyone to include their comments and advice below as I’m sure I haven’t covered the topic completely or there are bound to be new players in the space increasing competition as time goes by.

Syndicated copies to: