Summary: Facebook has recently announced it will be shutting off its API access on August 1st for automating posts into its ecosystem. For a large number of users this means it will be much more difficult to crosspost or syndicate their content into the platform. As a result, this week David Shanske and I discuss the good and the bad of this move as well as some general thoughts around the ideas of syndicating content from one site to another.
David also discusses plans he’s got for changes to both the Bridgy Publish Plugin and the Syndication Links Plugin.
I’ve decided to take a different direction for the Bridgy plugin for WordPress. I’ve never quite been able to explain to people it doesn’t actually do anything. It’s a user interface for the Bridgy service. I’ve decided that the best thing to do is to is to change the approach radically.
This week, using the magic of open web standards, I was able to write an issue post on my own website, automatically syndicate a copy of it to GitHub, and later automatically receive a reply to the copy on GitHub back to my original post as a comment there. This gives my personal website a means of doing two way communication with GitHub.
This functionality is another in a long line of content types my website is able to support so that I’m able to own my own content, yet still be able to interact with people on other websites and social media services. Given the number of social sites I’ve seen disappear over the years (often taking my content with them), this functionality gives me a tremendously larger amount of control and ownership over my web presence and identity while still allowing me to easily communicate with others.
In this post I wanted to briefly sketch what I’ve done to enable this functionality, so others who are so inclined can follow along to do the same thing.
Setting up WordPress to syndicate to GitHub
I’ll presume as a first step that one has both a GitHub account and a self-hosted WordPress website, though the details will also broadly apply to just about any content management system out there that supports the web standards mentioned.
Register your GitHub account and your website with Bridgy
Ryan Barrett runs a fantastic free open sourced service called Bridgy. To use it you’ll need the microformat rel=“me” links on both your GitHub account and your website’s homepage that point at each other. GitHub will do most of the work on its side for you simply by adding the URL of your website to the URL field for your GitHub account at https://github.com/settings/profile. Next on your website’s homepage, you’ll want to add a corresponding rel=“me” link from your website to your GitHub account.
In my case, I have a simple widget on my homepage with roughly the following link: <a href="https://github.com/username">GitHub</a>
in which I’ve replaced ‘username’ with my own GitHub username. There are a variety of other ways to add a rel=“me” link to your webpage, some of which are documented on the IndieWeb wiki.
Now you can go to Brid.gy and under “Connect your accounts” click on the GitHub button. This will prompt you to sign into GitHub via oAuth if you’re not already logged into the site. If you are already signed in, Brid.gy will check that the rel=“me” links on both your site and your GitHub account reciprocally point at each other and allow you to begin using the service to pull replies to your posts on GitHub back to your website.
To allow Brid.gy to publish to GitHub on your behalf (via webmention, which we’ll set up shortly), click on the “Publish” button.
Install the Webmention Plugin
The underlying technology that allows the Bridgy service to both publish on one’s behalf as well as for the replies from GitHub to come back to one’s site is an open web standard known as Webmention. WordPress can quickly and easily support this standard with the simple Webmention plugin that can be downloaded and activated on one’s site without any additional configuration.
For replies coming back from GitHub to one’s site it’s also recommended that one also install and activate the Semantic Linkbacks Plugin which also doesn’t require any configuration. This plugin provides better integration and UI features in the comments section of one’s website.
Install Post Kinds Plugin
The Post Kinds Plugin is somewhat similar to WordPress’s Post Formats core functionality, it just goes the extra mile to support a broader array of post types with the appropriate meta data and semantic markup for interacting with Bridgy, other web parsers, and readers.
Download the plugin, activate it, and in the plugin’s settings page enable the “Issue” kind. For more details on using it, I’ve written about this plugin in relative detail in the past.
Install Bridgy Publish Plugin
One can just as easily install the Bridgy Publish Plugin for WordPress and activate it. This will add a meta box to one’s publishing dashboard that, after a quick configuration of which social media silos one wishes to support, will allow one to click a quick checkbox to automatically syndicate their posts.
Install the Syndication Links Plugin
The Syndication Links plugin is also a quick install and activate process. You can modify the settings to allow a variety of ways to display your syndication links (or not) on your website if you wish.
This plugin will provide the Bridgy Publish Plugin a place to indicate the permalink of where your syndicated content lives on GitHub. The Bridgy service will use this permalink to match up the original content on your website and the copy on GitHub so that when there are replies, it will know which post to send those replies to as comments which will then live on your own website.
You should now be ready to write your first issue on your website, cross post it to GitHub (a process known in IndieWeb parlance as POSSE), and receive any replies to your GitHub issue as comments back to your own website.
Create a new post.
In the “Kinds” meta box, choose the “Issue” option.
Type in a title for the issue in the “Title” field.
In the “Response Properties” meta box, put the permalink URL of the Github repopository for which you’re creating an issue. The plugin should automatically process the URL and import the repository name and details.
In the primary editor, type up any details for the issue as you would on GitHub in their comment box. You can include a relatively wide variety of custom symbols and raw html including
and with code samples which will cross-post and render properly.
In the GitHub meta box, select the GitHub option. You can optionally select other boxes if you’re also syndicating your content to other services as well. See the documentation for Bridgy and the plugin for how to do this.
Optionally set any additional metadata for your post (tags, categories, etc.) as necessary.
Publish your post.
On publication, your issue should be automatically filed to the issue queue of the appropriate GitHub repo and include a link back to your original (if selected). Your post should receive the syndicated permalink of the issue on GitHub and be displayed (depending on your settings) at the bottom of your post.
When Bridgy detects future interactions with the copy of your post on GitHub, it will copy them and send them to your original post as a webmention so that they can be displayed as comments there.
If you frequently create issues on GitHub like this you might want a slightly faster way of posting. Toward that end, I’ve previously sketched out how to create browser bookmarklets that will allow you one click post creation from a particular GitHub repo to speed things along. Be sure to change the base URL of your website and include the correct bookmarklet type of “issue” in the code.
The Post Kinds plugin will also conveniently provide you with an archive of all your past Issue posts at the URL http://example.com/kind/issue/, where you can replace example.com with your own website. Adding feed/ to the end of that URL provides an RSS feed link as well. Post Kinds will also let you choose the “Reply” option instead of “Issue” to create and own your own replies to GitHub issues while still syndicating them in a similar manner and receive replies back.
Given the general set up of the variety of IndieWeb-based tools, there are a multitude of other ways one can also accomplish this workflow (both on WordPress as well as with an infinity of other CMSes). The outline I’ve provided here is one of the quickest methods for beginners that will allow a relatively high level of automation and almost no manual work.
One doesn’t necessarily need to use the Post Kinds Plugin, but could manually insert all the requisite HTML into their post editor to accomplish the post side of things via webmention. (One also has the option to manually syndicate the content to GitHub by cutting and pasting it as well.) If doing things manually this way is desired, then one will need to also manually provide a link to the syndicated post on GitHub into their original so that Bridgy can match up the copy and the original to send the replies via webmention.
If you’ve followed many of these broad steps, you’ve given already given yourself an incredibly strong IndieWeb-based WordPress installation. With a minimal amount of small modifications you can also use it to dovetail your website with other social services like Twitter, Facebook, Flickr, Instagram, Google+ and many others. Why not take a quick look around on the IndieWeb wiki to see what other magic you can perform with your website!
I’ve documented many of my experiments, including this one, in a collection of posts for reference.
If you have questions or problems, feel free to comment below or via webmention using your own website. You can also find a broad array of help with these plugins, services, and many other pieces of IndieWeb technology in their online chat rooms.