Reply to Wat is POSSE en PESOS op het IndieWeb? by Frank Meeuwsen

Wat is POSSE en PESOS op het IndieWeb? by Frank Meeuwsen (Digging the digital)
Nieuwe termen, nieuwe wijn? Of is het meer van wat we al kenden?

I like to think of the IndieWeb as delivering on the original promise of the original decentralized internet. It’s nice that billions of people can now more easily communicate with so-called “free” services like Twitter, Facebook, et al., but it’s at a much larger expense of giving away all of their data, control, and often their privacy and even identities. Social media sites all have their own standards, functionalities, and even quirks, none of which is controllable by individuals, so if you use them, you are forced to use them on their terms instead of your own. The dumpster fire that Twitter has become as a “community” is a prime example. I also think it’s a terrible drawback that if you have a Facebook account and want to communicate with someone on Twitter, you need a Twitter account to do so. Here’s an example of what happens with this type of service-proliferation. Who wants to have to manage all of this, much less remember which service you were having which conversation on?

As you say, much of the data one posts may have little value and feel ephemeral, but certainly not all of it, and certainly not in aggregate. At least the individual should get to decide and have agency over the decision. As it stands, I can delete individual posts from Facebook, but I have no guarantee that the data is physically removed from their servers and still available for either their internal use or for possible future governmental use.

Another way to frame it all is to think of your web presence as a commonplace book.

If you recall the early days of social media, you may appreciate this alternate viewpoint of social media that I wrote about a few months ago: http://boffosocko.com/2017/04/11/a-new-way-to-know-and-master-your-social-media-flow/

Interestingly, I came across your post almost immediately after fleshing out some detail on the wikipage for cross-posting which may be a worthwhile overview from the perspective of a traditional social media user. To help conglomerate all of the various pieces for you and others in the future, I’ve created a category page under the heading “syndication” with links to all of the various pieces which may together make a more coherent whole.

As for your question (excuse my rough translation):

Then I think again, if I put my tweets first on my own site, what about the possible conversations that result from it? If someone answers and I reply again, do I do that on my own site? The IndieWeb wiki is not very clear here…

There isn’t a direct answer within some of the pages you mention, but ideally, yes, all of the conversation takes place in a back and forth manner on your own website (as well as that of those with whom you’re communicating). Sadly, not all of the moving pieces have been solved completely with respect to user interface which could be done in multiple ways. One standard in particular that isn’t supported by many is that of salmention. Until then, some of us are managing to do this manually to maintain the threaded comments so that the entire context of a conversation is still available on our own sites. Even without it, some semblance of threading is possible by providing permalink URLs for all the parts of the conversations on individual pages until such time as it’s more feasible. If you care to experiment, try commenting on this on my site and see what happens.

Incidentally, especially if you haven’t come across it yet, I hope that as you continue to explore and write that you’ll syndicate your content to https://news.indieweb.org/nl for the benefit of others.

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Today I was reminded while thinking about Disqus that I had an Intense Debate account from April 23, 2009. Apparently it’s still functioning all these years later–possibly as a result of their purchase by Automattic in 2008. Not that there was much there, but I took a few minutes and exported out all my data and now own it here on my site.

One of the interesting parts was that it featured a comment about Twitter pulling the rug out from underneath developers–an event that foreshadowed even more of the same in the coming years as well as a conversation about the gamification of follower accounts, something which has gotten us into a sad state of affairs today nearly a decade later. Apparently while they tried to cap follower accounts, their early efforts just didn’t go far enough to help the civility of the platform.

📺 Using IFTTT for WordPress Social Media Automation | Advanced WordPress Meetup, San Diego, CA (YouTube)

Using IFTTT for WordPress Social Media Automation by Jim Walker from Advanced WordPress Meetup, San Diego, California
This presentation was given by Jim Walker, The Hack Repair Guy, on "Using IFTTT for WordPress Social Media Automation", at the Advanced WordPress Meetup, San Diego, California, July 2017.

This is a short video about using IFTTT.com to do a PESOS type of workflow for WordPress. While interesting, it reminds me of Louis Gray’s old diagram and my response which puts one’s own website at the center and uses POSSE. In short, there’s now a far better way of doing this type of thing with WordPress.

Below are the slides from the presentation, which includes this gruesome looking diagram:

Who wants to implement this type of convoluted workflow?
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The IndieWeb and Journalism

Some thoughts about how journalists could improve their online presences with IndieWeb principles along with a mini-case study of a site that is employing some of these ideas.

I’ve been officially participating in the IndieWeb movement for almost two years–though from a philosophical standpoint it’s much closer to twenty. While I can see lots of value in the IndieWeb for even the average person on the internet, I’ve always felt that there’s also a tremendous amount of specific value for journalists and web-based publishers.

I suspect that a lot of the value of the IndieWeb philosophy is that it encompasses how many people inherently wish the internet worked. As a result I’ve seen a growing number of people discovering the concept de novo either on their own or by borrowing bits and pieces from their friends and colleagues who are practicing parts of it as well. This harkens back to the early days of the web when bloggers incrementally improved their websites based on what they saw others doing and sharing ideas more directly and immediately with their audiences.

An(other) unwitting example in the wild

Recently I came across the personal website of journalist Marina Gerner which is one of the few, but growing number, I’ve come across that is unknowingly practicing some of the primary tenets of the IndieWeb movement that I suspect more journalists will eventually come to embrace to better reach and engage with their audiences.

Another brief example I’ll mention having seen recently that almost explicitly rewrote the IndieWeb philosophy verbatim was on the the website redesign launch of PressThink, the blog of Jay Rosen, a journalism professor at NYU. It’s a great read individually as is the majority of what Mr. Rosen writes.

Though I read many of the publications for which Ms. Gerner is writing and might see most of what she’s writing organically, having all of her work in one primary location is a spectacular convenience! I can quickly and easily subscribe to all her work by email or RSS. For a working journalist, this is a boon, because like musicians in the evolving music business a lot of the value that they bring to the table (and to the venues in which they play) is a result of their individual fan bases.

While her personal website probably doesn’t drive even a tiny fraction of exposure for her work as when it appears in The Economist or the Financial Times, for example, it does allow her fans to easily keep up with what she’s writing and thinking about. Ideally in the future, outlets will make links to writer’s bylines direct to the writer’s own website rather than to archive pages within their own publications (or perhaps both if necessary).

Journalistic Brand & the Sad Case of Leon Wieseltier: The Counter-example

Here I’m reminded of the seemingly sad case of Leon Wieseltier, the long time literary editor of The New Republic, who was ousted by its editor-in-chief and publisher Chris Hughes, a former Facebook executive. Wieseltier’s brand was almost all-too-wrapped up in The New Republic, where he had worked for decades, and when he was pushed out (ostensibly for the puerile desire to get more clicks and eyeballs), his output and influence seemingly disappeared overnight. Suddenly there just wasn’t as much of him to read. While he still has some output, as a fan who enjoyed reading his work, the problematic hurdles of finding his new work were the equivalent of using a cheese grater to file down one’s knee cap. I suspect that if he had his own website or even a semblance of a Twitter presence, he could easily have taken a huge portion of his fans and readership built up over decades along with him almost anywhere.

While there are some major brand names in journalism (examples like James Fallows, Walt Mossberg, or Steven Levy spring to mind), who are either so wrapped up in their outlet’s identities or who can leave major outlets and take massive readerships with them, this isn’t the case for the majority of writers in the game. Slowly building one’s own personal journalistic brand isn’t easy, but having a central repository that also doubles as additional distribution can certainly be beneficial. It can also be an even bigger help when one decides to move from one outlet to another, bridge the gap between outlets, or even strike out entirely on one’s own.

Portfolio

From a work/business perspective, Ms. Gerner’s site naturally acts as a portfolio of her work for perspective editors or outlets who may want to see samples of what she’s written.

Sadly, however, she doesn’t seem to be utilizing the WordPress category or tag functions which she could use to help delineate her work by broad categories or tags to help find specific types of her writing. She appears to have a “featured” category/tag for some of her bigger pieces to appear at the top of her front page, but I can see the benefit of having a “portfolio” or similar tag to give to prospective outlets to encourage them to read her “best of” work. This would also be helpful to new readers and future fans of her work.

Categories/tags could also be beneficial to readers who may want to follow only her book reviews and not her economics related work, or vice-versa. With a bit of massaging, she could easily have an economics-only RSS feed for those who wanted such a thing. I spent a bit of time in December writing about how I customized my own RSS feeds and helping to make them more discoverable.

An IndieWeb mini-case study of Ms. Gerner’s website

Because it might take some a bit of time to delve into and uncover a lot of the spectacular and inherent value in the the massive and growing wiki behind IndieWeb.org, I thought I’d take a minute or two to point out some of the subtle IndieWeb-esque things that Ms. Gerner’s site does well and point out a few places she (or others) could quickly and easily add a lot of additional value.

IndieWeb-forward things that she is doing

She has her own domain name.

If you’re looking for all things Marina Gerner on the web, where better to start than http://www.marinagerner.com?

She owns her own data.

Technically, it looks like her site is hosted on WordPress.com, so they own, backup, and maintain it for her, but there is a very robust export path, so she can easily export it, back it up, or move it if she chooses.

She’s posting her own content on her own site.

I’m not sure if she’s posting on her site first using the concept of Post on your Own Site, Syndicate Elsewhere (POSSE), but even if she’s posting it secondarily (known as PESOS), she’s still managing to capture it on her site and thereby own a full copy of her output. If any of the publications for which she’s published should go out of business or disappear from the internet, she will still own a copy of her work. (See and compare also the commentary at Anywhere but Medium.)

Syndication Links

She’s even got a syndication link (or attribution) at the bottom of each article to indicate alternate locations where the content lives on the internet. Since she’s not using Webmentions to back-port the resulting commentary (see below for more), this is highly useful for finding/reading the potential ensuing commentary on her posts or interacting with it in the communities in which it was originally intended.

Missing IndieWeb pieces that could provide additional value

Syndication Links to Social Media

There are no syndication links to where her content may be living on Twitter, Facebook, LinkedIn, or other social media spaces to give an idea of the conversations that are taking place around her work. In addition to the value that these conversations add to her work, they also give an idea of the breadth of the reach of her work, which could be useful not only to her, but to future outlets/employers.

Webmention and back-feed from Brid.gy

She’s clearly not using Webmention (now a W3C Recommendation) or services like Brid.gy which would allow her to have the comments and conversation about her articles from other sites or social media silos come back to live with the original articles on her own site. Given the quality of what she’s writing, I’m sure there are some interesting threads of thought stemming from her work which she’s not capturing back on her own site, but certainly could. As it stands, it’s highly unlikely (and perhaps nearly impossible) that I would go trolling around the thousands or hundreds of thousands of links to try to uncover even a fraction of it myself, but it wouldn’t take much for her to be able to capture all that data and make it easy to consume.

Webmention is a simple protocol that allows one website to indicate to another that it has been mentioned elsewhere on the web–it’s akin to Twitter @mentions, but is something that works internet-wide and not just within Twitter. Brid.gy is a service that bootstraps services like Facebook, Twitter, Instagram, Google+, and Flickr via API to make them support webmention until they choose to implement it directly themselves.

Given the schedules of many journalists, they may not always have time to pay attention to the commentary on past articles, but if she were aggregating them back to her own site, she could occasionally check back in on them and interact as necessary or appropriate. Even better she could do this herself without necessarily needing to spend the additional time and energy to go to multiple other social websites to do so. I suspect that a lot of the value that journalists get out of Twitter could be better had by aggregating some of it within their own websites instead.

As an example, the reader will note that I also have syndication links (by means of icons) at the bottom of this post, but I’ve enabled Webmentions and have most of the replies and commentary from these social silos coming back to this original post to aggregate as much of the conversation back to this original post. In the event that any of these social media sites are acquired or go out of business for any reason, all of this commentary will be archived here on the site. As an experiment, if you’d like, click on the Twitter icon at the bottom of this post and reply to that post on Twitter, your reply will be sent to me via webmention through Brid.gy and I can choose to display it as a comment under this post.

Owning her replies to others

Naturally if she does interact with her pieces via other social channels (Twitter, for example), she could post those replies on her own site and automatically syndicate them to Twitter. This would also allow her to own all of that subsidiary content and conversation as well.

Search and SEO

Once she owns all of her own writing and subsidiary data, her platform of choice (WordPress along with many others) also provides her with some good internal search tools (for both public-facing and private posts), so that her online hub becomes an online commonplace book of sorts for not only searching her past work, but potentially for creating future work. Naturally this search also extends to the broader web as her online presence gives her some reasonable search engine optimization for making it more discoverable to future fans/followers.

And much more…

Naturally the IndieWeb encompasses far more than what I’ve written above, but for journalists, some of these highlighted pieces are likely the most immediately valuable.

I’ll refer those interested in learning more to browse the wiki available at IndieWeb or join the incredibly helpful community of developers who are almost always in the online chatroom which is accessible via multiple methods (online chat, Slack, IRC, etc.) Major portions of the IndieWeb have become easily attainable to the average person, particularly on ubiquitous platforms like WordPress which have simple configurable plugins to add a lot of this simple functionality quickly and easily.

Another IndieWeb Journalism Example

While I was writing this piece, I heard Mathew Ingram, who currently writes for Fortune, say on This Week in Google that he’s been posting his work to his own website for several years and “syndicating” copies to his employers’ sites. This means he’s got a great archive of all of his own work, though I suspect, based on his website, that much of is posted privately, which is also an option, though it doesn’t help me much as a fan.

Thoughts/Questions/Comments

I’d love to hear thoughts, comments, or questions journalists have about any of the above. Are there other online tools or features journalists would like to see on their own websites for improved workflow?

Please post them below, on your own website along with a permalink back to the original article (see “Ping Me” below), via webmention, or even by responding/replying on/to one of the social media silos listed just below in the syndication links, or natively on the social platform on which you’re currently reading.

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Social Importer Upgrade | Beau Lebens

Social Importer Upgrade by Beau Lebens (Beau Lebens Blog)
Today I pushed some updates to: People & Places Keyring Social Importers These updates make it so that the Twitter, Foursquare and Instagram importers are now dynamically identifying and indexi…

Continue reading “Social Importer Upgrade | Beau Lebens”

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How to Own & Display Your Twitter Archive on Your Website in Under 10 Minutes

As part of my evolving IndieWeb experience of owning all of my own internet-based social data, last year I wanted a “quick and dirty” method for owning and displaying all of my Twitter activity before embarking on a more comprehensive method of owning all of my past tweets in a much more comprehensive way. I expected even a quick method to be far harder than the ten minute operation it turned out to be.

Back in early October, I had also replied to a great post by Jay Rosen when he redesigned his own blog PressThink. I saw a brief response from him on Twitter at the time, but didn’t get a notification from him about his slightly longer reply, which I just saw over the weekend:

I don’t like the way tweets displayed on a blog look. I am fussy about that. Would I like to have a searchable archive in my possession so I don’t lose it all when Twitter goes under? I would.

Jay Rosen, journalism professor NYU,
in reply to my comment on PressThink’s new design and third space

 

So, for his benefit as well as others who are interested in the ability to do something like this quickly and easily, I thought I’d write up a short outline of what I’d originally done so that  without spending all the time I did, others can do the same or something similar depending on their needs.

If part of Mr. Rosen’s reply doesn’t give you enough motivation for why one would want to do this, IndieWeb.org has a laundry list of motivations along with a list of dead and defunct sites and social media silos that have taken pedabytes of data with them when they died.

How to (Quickly) Own and Display Your Tweets on Your Own Site

Download all your tweets

  1. Go to: https://twitter.com/settings/account
  2. Near the bottom of the page you should see a “Your Twitter archive” section
  3. See the Request your archive button? Click it.
  4. After a (hopefully) short wait, a link to your archive should show up in your email associated with the account. Download it.
  5. Congratulations, you now own all of your tweets to date!
  6. You can open the index.html file in the downloaded folder to view all of your tweets locally on your own computer with your browser.
Click the button to request your Twitter archive be emailed to your account email address.
Click the button to request your Twitter archive be emailed to your account email address.

Display your Twitter archive

The best part is now that you’ve got all your tweets downloaded, you can almost immediately serve them from your own server without any real modification.

Simply create an (accessible–use the same permissions as other equivalent files) folder named twitter on your server and upload all the files from your download into it. You’re done. It’s really that simple!

In my case I created a subfolder within my WordPress installation, named it “twitter”, and uploaded the files. Once this is done, you should be able to go to the URL http://example.com/twitter and view them.

The twitter folder in my WordPress directory with all of the downloaded files.
The twitter folder in my WordPress directory with all of the downloaded files.

As an example and to see what my archive looks like, visit http://boffosocko.com/twitter.

Alternately one could set up a subdomain (eg. http://twitter.example.com) and serve them from there as well. You can change the URL by changing the name of the folder. As an alternate example, Kevin Marks uses the following: http://www.kevinmarks.com/tweets/.

When you’re done, don’t forget to set up a link from your website (perhaps in the main menu?) so that others can benefit from your public archive. Mine is tucked in under the “Blog” heading in my main menu.

The user interface of your Twitter archive.
The user interface of your Twitter archive.

Caveats

Unfortunately, while you’ve now got a great little archive with some reasonable UI and even some very powerful search capabilities, most of the links on the archive direct back to the originals on Twitter and don’t provide direct permalinks within the archive. It’s also a static archive, so you’ve periodically got to re-download and upload to keep your archive current.  I currently only update mine on a quarterly basis, at least until I build a more comprehensive set up.

Current Set Up

At the moment, I’m directly owning all of my Twitter activity on my social stream site, which is powered by Known, using the POSSE philosophy (Post on your Own Site, Syndicate Elsewhere). There I compose and publish all of my Tweets and re-Tweets (and even some likes) directly and then I syndicate them to Twitter in real-time. I’ve also built and documented a workflow for more quickly tweeting using my cell phone in combination with either the Twitter mobile app or their mobile site.  (Longer posts here on BoffoSocko are also automatically syndicated (originally with JetPack and currently with Social Network Auto-Poster, which provides a lot more customization) to Twitter, so I also own all of that content directly too.)

You’ll notice that on both sites, when content has been syndicated, there’s a section at the bottom of the original posts that indicates to which services the content was syndicated along with permalinks to those posts. I’m using David Shanske’s excellent Syndication Links plugin to do this.

The syndication block that follows posts on my site so one can easily/quickly see alternate versions in other social silos.
The syndication block that follows posts on my site so one can easily/quickly see alternate versions in other social silos.

Ultimately, I’d like to polish the workflow a bit and post all of my shorter Twitter-like status updates from BoffoSocko.com, but I still have some work to do to better differentiate content so that my shorter form content doesn’t muddy up or distract from the people who prefer to follow my longer-form content. Based on his comment, I also suspect that this is the same semantic issue/problem that Jay Rosen has. I’d also like to provide separate feeds/subscription options so that people can more easily consume as much or as little content from my site as they’d like.

Next steps

For those who are interested in more comprehensive solutions for owning and displaying their Tweets, I’ve looked into a few WordPress-based possibilities and like the following two which could also be potentially modified for custom display:

Both of these not only allow you to own and display your tweets, but they also automatically import new Tweets using the current API. Keep in mind that they use the PESOS philosophy (Post Elsewhere, Syndicate to your Own Site) which is less robust than POSSE, mentioned above.

I’ll note that a tremendous number of WordPress-based plugins within the plugin repository that are Twitter related predate some of the major changes in Twitter’s API in the last year or two and thus no longer work and are no longer supported, so keep this in mind if you attempt to explore other solutions.

Those with more coding ability or wokring on other CMS platforms may appreciate a larger collection of thought and notes on the Twitter wiki page created by the IndieWeb Community. [3]

Thoughts?

Do you own your own Tweets (either before or after-the-fact)? How did you do it? Feel free to tell others about your methods in the comments, or better yet, write them on your own site and send this post a webmention (see details below).

The IndieWeb movement is coding, collecting, and disseminating UI, UX, methods, and opensource code to help all netizens to better control their online identities, communicate, and connect themselves to others at IndieWeb.org. We warmly invite you to join us.

References

[1]
O. Richard, “ Ozh’ Tweet Archiver (Backup Twitter With WordPress) « planetOzh,” Planet Ozh, 21-Sep-2010. [Online]. Available: http://planetozh.com/blog/my-projects/ozh-tweet-archiver-backup-twitter-with-wordpress/. [Accessed: 05-Dec-2016]
[2]
J. Reifman, “Import and Archive Your Tweets With WordPress,” Envato Tuts+, 28-Jan-2015. [Online]. Available: http://code.tutsplus.com/tutorials/import-and-archive-your-tweets-with-wordpress–cms-22656. [Accessed: 05-Dec-2016]
[3]
“Twitter,” IndieWeb.org. [Online]. Available: http://indieweb.org/twitter. [Accessed: 05-Dec-2016]

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Owning my Online Reading Status Updates

As of October 30, 2016, I’ve slowly but surely begun posting what I’m actively reading online to my blog.

I’ve refined the process a bit in the last couple of weeks, and am becoming relatively happy with the overall output. For those interested, below is the general process/workflow I’m using:

  1. As I read a website, I use a browser extension (there’s also a bookmarklet available) linked to my Reading.am account to indicate that I’m currently reading a particular article.
  2. I have an IFTTT.com applet that scrapes the RSS feed of my Reading account for new entries (in near real-time) and this creates a new WordPress draft post on my blog. I did have to change my IFTTT.com settings not to use their custom URL shortener to make things easier and to prevent future potential link-rot.
  3. Shortly after I’m done reading, I receive a notification of the creation of the draft post to remind me to (optionally) post my comments/thoughts to the draft post. If necessary, I make any additional modifications or add tags to the post.
  4. I publish the post; and
  5. Optionally, I send POSSE copies to other silos like Facebook, Twitter, or Google+ to engage with other parts of my network.

Status updates of this type also have a pre-included O-embed with a synopsis of the content if the bookmarked site supports it, otherwise, a blockquoted synopsis stripped from the site’s meta-data is included.

Other near-term improvements may include custom coding something via the available Reading.am hooks to directly integrate with the WordPress Post Kinds plugin to use the URL post pattern http://www.yoursite.com/wp-admin/post-new.php?kind=read&kindurl=@url to shorten the workflow even further. Post Kinds automatically handles the wrapping of the post data in the appropriate microformats automatically. I also want to add a tidbit so that when I make my post I ping the Internet archive with the URL of the article I read so that it will be archived for future potential reference (hat tip to Jeremy Kieth for giving me the idea at IndieWebCamp LA a few weeks ago.)

I had originally played around with using the Post Kinds bookmarklet method directly, but this got in the way of the immediacy of reading the particular article for me. Using a PESOS method allows me to read and process the article a bit first before writing commentary or other details. I may also integrate a Hypothes.is based workflow into this process in which I use the hypothes.is browser etension to highlight and annotate the article and then use the Hypothes.is Aggregator Plugin to embed those thoughts into the post via shortcodes. The following post serves as a rough example of this, though the CSS for it could stand a bit of work: Chris Aldrich is reading WordPress Without Shame.

I was a bit surprised that Reading.am didn’t already natively support a WordPress pathway though it has a custom set up for Tumblr as well as a half a dozen other silos. Perhaps they’ll support WordPress in the future?

These new read post types can be found at the following URL: http://boffosocko.com/kind/read/?type=status?type=link.

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I now proudly own all of the data from my Tumbr posts on my own domain. #Indieweb #ownyourdata #PESOS

I now proudly own all of the data from my Tumbr posts on my own domain. #Indieweb #ownyourdata #PESOS

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Twitter Changes Rules on Users. No Auto-Follow. | Kyle Lacy

Twitter Changes Rules on Users. No Auto-Follow. by Kyle Lacy (kylelacy.com)
(hat tip to ZDNEt and Chris McEvoy for the lead) From ZDNet: “With no notice, Twitter yesterday “pulled the rug out from under its developers” one developer says, by discouraging auto-following and imposing 1,000 person-per-day following limits.” Now… this is not news to me because of the “pulling the rug out from under its developers” thing or the 1,000 person-per-day following limit… The news to me as a Twitter user… I don’t really remember getting a message or alert that the new limits were going to be enacted. I use Twitter on a daily basis. It seems fairly odd that I would not know about the change.

I’m personally glad they’d be implementing something like this and wish they had done it about a month ago. Eventually without any controls the site would have become a waste land. In the spirit of using it as the tool it has become, they needed to implement changes like this as the site scaled up to more and more people. It’s very similar to the changes they instituted in the fall of 2008 when they created a cap of being able to follow more than 2000 people when your own number of followers wasn’t commensurate with that number. As a game theorist, I’m sure that people will somehow find some other way to artificially game the system.

As a separate note, who really wants to waste the time building thousands and thousands of followers when none of them are really going to ever pay attention to you? Yes, it’s great to have a high number, but really what is your ultimate reach? How many people are you engaging?

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