Read microformats include pattern idea by Brian Tremblay (
The current microformats include pattern offers two methods — using <object> or <a> — to include in a microformat element parts of a document that are outside of that microformats element's DOM tree. Both patterns have problems, and have not been widely adopted. Also, the include pattern has not been updated for microformats 2. This page is a proposal for a new include pattern using a custom element without any semantics.
btrem in #microformats 2020-12-14 ()
If you’re interested in microformats (in general) or web pages, data, and design relating to creating menus for restaurant web pages, there’s been some great conversation brewing in the microformats community over the past two weeks.

It’s a reasonably good example of how web standards are evolved for those who might like to see how the sausage is made (pun intended.) 

Read Next.js and Google Best Practices for Images: How It Relates to Web Standards by Richard MacManus (The New Stack)
Author’s note, Nov. 11, 2020: This is a reworking of the article published Nov. 9, 2020, originally entitled “Next.js and Google ‘Best Practices’ = Bad News for Web Standards”. Based on the feedback I received after publication, I realized that the premise of my original article was incorr...
Read Aggrieved ad tech types decry Google dominance in W3C standards – who writes the rules and for whom? by Thomas Claburn (The Register)
World Wide Web Consortium urged to get its governance act together
Earlier this week, 20 web advertising companies wrote to the World Wide Web Consortium (W3C)'s Advisory Board to ask that the standards organization revise its governance process to prevent ad tech giants like Google from running roughshod over the concerns of others with an interest in the web.
Bookmarked Groups Activity Dashboard (
The table below summarizes the level of activity from current Community Groups over the previous 12 months as of 2020-07-22. The bar under the names of the groups represent the duration since the creation of the group. The information on related groups / funnel entries is manually managed and likely not exhaustive.
A cool looking little dashboard for a huge number of groups working on the web.
Read Micropub (Chapter of a forthcoming longer book) by Manton ReeceManton Reece (GitHub)
Micropub is one of several important IndieWeb building blocks, answering the question: what would a posting API look like if we started over, stripping away everything except the most basic requirement of sending post text to a server, and then build on top of that foundation when clients and servers in the real world need more?

Forget about blackout poetry, Google enables highlight poetry in your browser!

Kevin Marks literally and figuratively highlighted a bit of interesting found poetry on Google’s Ten things we know to be true article. (Click the link to see the highlight poetry on Google’s page for yourself.)

A screenshot appears below:

Screenshot of a Google Page with the words "Doing evil is a business. take advantage of all our users" disaggregated, but highlighted so as to reveal a message.
Found poetry:
“Doing evil
is a business
take advantage of
all our users”

Here’s a shortened URL for it that you can share with others:

It’s a creative inverse of blackout poetry where instead of blacking out extraneous words, one can just highlight them instead. This comes courtesy of some new browser based functionality that Google announced earlier this week relating to some of their search and page snippets functionality.

You can find some code and descriptions for how to accomplish this in the WISC Scroll to Text Github repository.

What kind of poetry will you find online this week?

Read Google now highlights search results directly on webpages (The Verge)
It doesn’t seem to be available everywhere just yet.

SearchEngineLand notes that this could have an impact on the ad market, since a website’s visitors may be automatically scrolled down past its ads to the relevant content. The publication notes that sites may need to change the location of their ads in light of Google’s latest feature. 

And of course there will be crazy implications for the adtech space.

Annotated on June 04, 2020 at 09:30AM

Clicking the snippet still takes you to the webpage that it pulled the information from, but now the text from the snippet will be highlighted in yellow, and the browser will automatically scroll down to the section in question. 

This is a feature that’s been implemented in most browsers for a while as fragmentions. has supported this sort of functionality for a few years now as well.

I’m curious how these different implementations differ?

Annotated on June 04, 2020 at 09:36AM

and started testing the functionality on HTML pages last year 

According to Kevin Marks, this is the GitHub Repo they’ve been using for creating this work:
Annotated on June 04, 2020 at 12:08PM


In the intervening years since the blogosphere and the rise of corporate social media, enthusiasts, technologists and open source advocates have continued iterating on web standards and open protocols, so that now there are a handful of web standards that work across a variety of domains, servers, platforms, allowing educators to use smaller building blocks to build and enable the functionalities we need for building, maintaining, and most importantly owning our online courseware.

Liked Exploring Feed Discovery and Markup by David ShanskeDavid Shanske (
The issue of finding feeds to subscribe is a challenge that I have explored in my attempts to implement code in support of the Yarns Microsub Server. I want to publish feeds in a way that others can find them, not just users, but automated systems that present them to users. So, let’s start with t...
Great start on outlining the problem. I’ll need to come back to it again and look at some potential examples to form a better opinion. I’m curious what examples may be unearthed by some of your questions.
Replied to a tweet by Andy BellAndy Bell (Twitter)
I only used portions of it, but a few weeks back I bookmarked

It’s got useful sections for specs, browsers, and tools. It also had @rachelandrew, @jensimmons, @adactio, and you, so it can’t be all bad.

Read Protocols, Not Platforms: A Technological Approach to Free Speech by Mike Masnick (
Altering the internet's economic and digital infrastructure to promote free speech

Meanwhile, politicians from the two major political parties have been hammering these companies, albeit for completely different reasons. Some have been complaining about how these platforms have potentially allowed for foreign interference in our elections.3 3. A Conversation with Mark Warner: Russia, Facebook and the Trump Campaign, Radio IQ|WVTF Music (Apr. 6, 2018), (statement of Sen. Mark Warner (D-Va.): “I first called out Facebook and some of the social media platforms in December of 2016. For the first six months, the companies just kind of blew off these allegations, but these proved to be true; that Russia used their social media platforms with fake accounts to spread false information, they paid for political advertising on their platforms. Facebook says those tactics are no longer allowed—that they’ve kicked this firm off their site, but I think they’ve got a lot of explaining to do.”). Others have complained about how they’ve been used to spread disinformation and propaganda.4 4. Nicholas Confessore & Matthew Rosenberg, Facebook Fallout Ruptures Democrats’ Longtime Alliance with Silicon Valley, N.Y. Times (Nov. 17, 2018), (referencing statement by Sen. Jon Tester (D-Mont.): “Mr. Tester, the departing chief of the Senate Democrats’ campaign arm, looked at social media companies like Facebook and saw propaganda platforms that could cost his party the 2018 elections, according to two congressional aides. If Russian agents mounted a disinformation campaign like the one that had just helped elect Mr. Trump, he told Mr. Schumer, ‘we will lose every seat.’”). Some have charged that the platforms are just too powerful.5 5. Julia Carrie Wong, Up Big Tech: Elizabeth Warren Says Facebook Just Proved Her Point, The Guardian (Mar. 11, 2019), (statement of Sen. Elizabeth Warren (D-Mass.)) (“Curious why I think FB has too much power? Let’s start with their ability to shut down a debate over whether FB has too much power. Thanks for restoring my posts. But I want a social media marketplace that isn’t dominated by a single censor. .”). Others have called attention to inappropriate account and content takedowns,6 6. Jessica Guynn, Ted Cruz Threatens to Regulate Facebook, Google and Twitter Over Charges of Anti-Conservative Bias, USA Today (Apr. 10, 2019), (statement of Sen. Ted Cruz (R-Tex.)) (“What makes the threat of political censorship so problematic is the lack of transparency, the invisibility, the ability for a handful of giant tech companies to decide if a particular speaker is disfavored.”). while some have argued that the attempts to moderate discriminate against certain political viewpoints.

Most of these problems can all fall under the subheading of the problems that result when social media platforms algorithmically push or accelerate content on their platforms. An individual with an extreme view can publish a piece of vile or disruptive content and because it’s inflammatory the silos promote it which provides even more eyeballs and the acceleration becomes a positive feedback loop. As a result the social silo benefits from engagement for advertising purposes, but the community and the commons are irreparably harmed.

If this one piece were removed, then the commons would be much healthier, fringe ideas and abuse that are abhorrent to most would be removed, and the broader democratic views of the “masses” (good or bad) would prevail. Without the algorithmic push of fringe ideas, that sort of content would be marginalized in the same way we want our inane content like this morning’s coffee or today’s lunch marginalized.

To analogize it, we’ve provided social media machine guns to the most vile and fringe members of our society and the social platforms are helping them drag the rest of us down.

If all ideas and content were provided the same linear, non-promotion we would all be much better off, and we wouldn’t have the need for as much human curation.

Annotated on December 11, 2019 at 11:13AM

That approach: build protocols, not platforms.

I can now see why @jack made his Twitter announcement this morning. If he opens up and can use that openness to suck up more data, then Twitter’s game could potentially be doing big data and higher end algorithmic work on even much larger sets of data to drive eyeballs.

I’ll have to think on how one would “capture” a market this way, but Twitter could be reasonably poised to pivot in this direction if they’re really game for going all-in on the idea.

It’s reasonably obvious that Twitter has dramatically slowed it’s growth and isn’t competing with some of it’s erstwhile peers. Thus they need to figure out how to turn a relatively large ship without losing value.

Annotated on December 11, 2019 at 11:20AM

It would allow end users to determine their own tolerances for different types of speech but make it much easier for most people to avoid the most problematic speech, without silencing anyone entirely or having the platforms themselves make the decisions about who is allowed to speak.

But platforms **are **making **huge **decisions about who is allowed to speak. While they’re generally allowing everyone to have a voice, they’re also very subtly privileging many voices over others. While they’re providing space for even the least among us to have a voice, they’re making far too many of the worst and most powerful among us logarithmic-ally louder.

It’s not broadly obvious, but their algorithms are plainly handing massive megaphones to people who society broadly thinks shouldn’t have a voice at all. These megaphones come in the algorithmic amplification of fringe ideas which accelerate them into the broader public discourse toward the aim of these platforms getting more engagement and therefore more eyeballs for their advertising and surveillance capitalism ends.

The issue we ought to be looking at is the dynamic range between people and the messages they’re able to send through social platforms.

We could also analogize this to the voting situation in the United States. When we disadvantage the poor, disabled, differently abled, or marginalized people from voting while simultaneously giving the uber-rich outsized influence because of what they’re able to buy, we’re imposing the same sorts of problems. Social media is just able to do this at an even larger scale and magnify the effects to make their harms more obvious.

If I follow 5,000 people on social media and one of them is a racist-policy-supporting, white nationalist president, those messages will get drowned out because I can only consume so much content. But when the algorithm consistently pushes that content to the top of my feed and attention, it is only going to accelerate it and create more harm. If I get a linear presentation of the content, then I’d have to actively search that content out for it to cause me that sort of harm.

Annotated on December 11, 2019 at 11:39AM

Moving back to a focus on protocols over platforms can solve many of these problems.

This may also only be the case if large corporations are forced to open up and support those protocols. If my independent website can’t interact freely and openly with something like Twitter on a level playing field, then it really does no good.

Annotated on December 11, 2019 at 11:42AM

And other recent developments suggest that doing so could overcome many of the earlier pitfalls of protocol-based systems, potentially creating the best of all words: useful internet services, with competition driving innovation, not controlled solely by giant corporations, but financially sustainable, providing end users with more control over their own data and privacy—and providing mis- and disinformation far fewer opportunities to wreak havoc.

Some of the issue with this then becomes: “Who exactly creates these standards?” We already have issues with mega-corporations like Google wielding out sized influence in the ability to create new standards like or AMP.

Who is to say they don’t tacitly design their standards to directly (and only) benefit themselves?

Annotated on December 11, 2019 at 11:47AM