Mountain Dew is now doing a tie-in to Nat Trez High School called Mountain Dew: Teen Series. We are hearing complaints that this has nothing to do with American History. Thread incoming. 1/
The team behind this is dedicated to getting this right. There are some big names orchestrating this. One player in this game is so big that we could drop the name and it would OBLITERATE this discussion. But we want to win this argument the old fashioned way: with words. 2/
The Teen Series strategy is not about teens! Nor is it merely about the Constitution or Benjamin Franklin's special decoder glasses. Instead the Teen Series strategy salutes the incredible history of search engine optimization in the modern United States. 3/
Search engines are like any engine - they need gas. The gas in this case is WORDS. Important words. On the Internet, we engage in a dramacratic process to agree upon the vital words of our era. 4/
Valuable words like "law", "eyeglasses" or "Sophia" each create billions of dollars of worth that wouldn't exist without those words. 5/
We learned early on that two of the most undervalued words on the Internet right now are "printable" and "mazes". Young parents everywhere scramble to type these two words every day. 6/
Homeschool blogs have captured this stream, while Hollywood producers attempt to milk forgotten words like "summer" and "Matthew". 7/
Now we didn't leave the typo "dramacratic" in there as an accident. Initially it was an accident - but it turned out to be sublime. When our team was in high school, we all took drama class together. We staged a production of Seinfeld, featuring our own original script. 8/
In that fateful episode, George Costanza has to take a hearing test for work. And what does he do? He lies on the test. 9/
He's wearing a headset and the testing lady asks him to raise his hand if he hears a beep in his ear. He decides not to raise his hand. They play the beep in his right ear and then in his left ear. He stays still. They even play the beep in both ears. He doesn't budge. 10/
After the test, they can't seem to remove him from the chair. It appears that he has turned to stone. It dawns on the testing staff that George has been sonically petrified by the headset. Indeed, the headset was set at maximum volume, which they had been warned about. 11/
They turn to the testing lady. Her name is Sarah Vibrant. She begins to sing a beautiful song about the turmoil she is feeling. The song is titled "Lock Me Up, Hold Me Down, I Ne'er Quite Knew the Power of Sound." Meanwhile, the actor playing George had to sit stock-still! 12/
Mountain Dew: Teen Series works in EXACTLY the same way. It is a generic teen canvas that PepsiCo can sublimate the viral desires of the moment onto. It acts as a lightning rod that is fastened to the entire Teen Project. 13/
In short, this is one of the biggest deals since the episode of Doc McStuffins where she first meets Starblazer Zero. That, too, was a confluence of all the trends we'd seen up to that point in history. And it forced all future trends to pass through it first.
Cliff May (1909–1989) was an architect practicing in California best known and remembered for developing the suburban Post-war "dream home" (California Ranch House), and the Mid-century Modern.
Incidentally I live in a California ranch home at the moment, so it’s been interesting to dig into some of the history….\
I recently had a chat with a couple of friends about style; it inspired me to take a project off the back-burner and turn it into code.
The best beatbox you'll ever hear
Directed by Ian Bonhôte, Peter Ettedgui. With Bernard Arnault, Joseph Bennett, Detmar Blow, Isabella Blow. The life and career of fashion designer Lee Alexander McQueen: from his start as a tailor, to launching and overseeing his eponymous line and his untimely death.
Watched on Sunday April 5, 2020.
One of the first country artists to sell out arenas, Mr. Rogers sold more than 100 million records in a career that spanned decades.
One of the world’s oldest artworks has been discovered inside a working Indonesian mine. It survived this long – Krithika Varagur ventures to Sulawesi to find out if it has a future
This painting was discovered in the Bulu Sipong cave on Sulawesi in 2016 and recent analysis has shown that it is the “oldest pictorial record of storytelling” and the “earliest figurative artwork in the world”, and is at least 43,900 years old. (The oldest known drawing in the world, a 73,000-year-old abstract scribble, was found in South Africa in 2018.) ❧
Annotated on March 06, 2020 at 10:25PM
Mongkol is a 61-year-old former logging elephant. His captive-held life was spent hauling trees in the Thai forest. His body shape is deformed through hard labor, he lost his right eye and tusk in this brutal logging practice. Mongkol was rescued and brought to Elephants World to spend the rest of his days relaxing peacefully in freedom by the River Kwai. I discovered Mongkol is an extremely gentle, sensitive elephant who enjoys music, especially this slow movement by Beethoven which I play to him occasionally in the day and night.
You half expect the elephant to do something, but really the entire point is the quiet peacefulness.
Banksy got into the Valentine’s Day spirit and released an image of his newest piece in Bristol on Friday (Valentine’s Day). He posted about the new wall piece on his Instagram account (via @banksy)The Oscar-winning short animation flick is available on YouTube. Called “Hair Love,” it’s by...
The lack of living dragons has never stopped people from drawing them. The trends for dragon design tend to organize along East-West lines: dragons in Asia are snakelike, wingless and benevolent, while European dragons are menacing winged lizards. When an artist situated right between Asia and Europ...
Images made with/by Aleph Null 3.0. Donald Trump, his cabinet, his main advisors, and a few Republicans incinemated. 231 images of these bandits mixed randomly together. Steve Bannon, Mike Pence, Steve Mnuchin, Myron Ebell, James Mattis, Mike Flynn, Jeff Sessions, Ryan Zinke, Wilbur Ross, Tom Price, Ben Carson, Elaine Chao, Rick Perry, Betsy Devos, Scott Pruitt, Kellyanne Conway, Hope Hicks, Sarah Huckabee Sanders, Invanka Trump, Jared Kushner, James Woolsey, Newt Gingrinch, Mitch McConnell.
In 1937, Mayor La Guardia’s Committee on City Planning produced a small book for children, titled The ABC of City Planning, intended to instill understanding and enthusiasm in children for the city’s built environment. CHPC has preserved a copy of this adorable text, which for modern audiences is more than just an amusing diversion: it offers a unique insight into a New York City of a different era.
"DANCE" (1910), Henri Matisse (Hermitage, St. Petersburg)
"DANCE!" (2016), Pasha CAS (Temirtau, Kazakhstan)
One of the most significant paintings in Matisse's work is “Dance”, which he created between 1908-1913. impressed by ritual, mystical and probably even idolatrous dances. The energy of the picture is conveyed in 3 colors: blue, green and red. With them, the artist merges the state of nature, rhythm, actions and people that appear before us naked and liberated, completely merging and at the same time clearly standing out from the general background.
And now, a little more than a century passes, and there is a new artist who wants to peek at modern round dance of megalopolises - through the prism of a new reality. Looking at the modern “Dance” we find that the idol has ceased to be something deified, it is so tangible and real that it even has its own outlines and outlines in the form of corporations and the fact that they spew out of themselves, drugging and enslaving people in shirts and tie, as in shackles. The all-consuming illusion of satiety, demonstrating the power of those who sit "on the pipe" over those who dance around it. Monster corporations ready to suck and sell oil - paint new interiors. Desperately dancing around the pipe!
The city of Temirtau. Metallurgical plants etch everything living on the vine: not so long ago, environmentalists took a sample of the earth at five playgrounds and it was found that lead was exceeded 5 times higher than normal! Everyone is silent!
Author: street art artist Pasha CAS
Curator: Rush X
Text: Vita Pravda
Photo: Olya Koto
(Rough translation from Russian)
The other day I’m eating in a trolley bus, in a backpack are paint cans and a bright sweater. It is drizzling outside the window - such is St. Petersburg spring! It's time for the opening of the season. The sun has already hatched somewhere, behind me is the Nevskaya Guba, and under my feet there are coils that replace the stepladder. Again, I dare to draw!
Many thanks to the space of sevcableport, for the kindly provided place for creativity!
Pink cat and reels, April 2018
Sharing a good experience with another human deepens our enjoyment of the moment... but only if we abide by certain rules. Dr Laurie Santos shows us how we often get 'sharing' wrong and explains how we can all derive more happiness from ice cream, sunsets and a night in front of the TV.
The research and examples in this episode could be useful for UX/UI designers in the social media and IndieWeb spaces. The ideas presented here could help us in designing interactions on the web for people in a much happier and healthier fashion. I particularly likes the concept that a museum specifically redesigned some of it’s exhibits so as to be able to minimize the use of phones and increase the human-to-human interaction.
The questions of whether we’re posting content for ourselves or to share with others is an intriguing one. I tend to post for myself (and my memory via my commonplace book) first in almost all cases. When I’m taking photos or checking in, I almost always do it in a way so as to minimize as much as possible the distraction of doing so to others. It’s exceptionally rare that I spend the time and effort to get the “perfect” photo when I’m with others in public.
The discussion about the museum experience being designed for or against photography and the research relating to memories of the experiences reminds a lot of #] She obviously intuitively knew something that the rest of us could have only guessed at. Or perhaps she’s just been reading all the most cutting-edge research and putting it into practice in her own work?who urged patrons to get their phones out and take close up photos of artworks. [
This also reminds me I ought to call Dan Cohen and have a conversation about these sort of design concepts (and particularly those relating to Frances Yates and memory techniques) for his forthcoming library.