The more I read of Henry James Korn‘s work, the more I love both it and him. Nothing pleases or honors me more than to be part of the process of not only re-releasing several of his prior works, but to be part of the team releasing his debut novel. Toward that end, I’m happy to announce (on what I hope to be his best birthday yet) the availability to pre-order his forthcoming novel Amerikan Krazy on Amazon.com! If anyone loves it half as much as I do, it’s guaranteed to be a best seller.
I’ve helped him to edit and shape it for several months now and somehow never tire of reading his characters, his plot, or re-experiencing his never-ending wit or his truckloads of snark. Somehow, between the two of us, I think I’m always getting the better end of the deal in working on his book. Either way I’m proud to call him my friend.
Henry Korn’s novel Amerikan Krazy now available on Amazon.com
ack in the late sixties, my friend Henry James Korn wrote an experimental and formally innovative work of fiction entitled The Pontoon Manifesto.
It’s had various print incarnations, some better than others in terms of relaying the intended meaning of his experiment. Forty-five years on, we are truly proud to present a new and unlimited edition electronic Pontoon powered by a web-based randomizer which reorders the paragraphs at the click of a button. This gives The Pontoon Manifesto new life in a technological form unavailable at the time of its writing.
“Henry James Korn’s Pontoon Manifesto is a pioneering modular fiction.”
Richard Kostelanetz, critic, curator, editor, and visual poet
This late 1960’s literary experiment anticipated major themes, characters, and plot points in Korn’s forthcoming debut novel Amerikan Krazy (Boffo Socko Books, 2015). The Pontoon Manifesto was initially floated in a pair of early 1970’s paperback offshoots of New American Review.
For the Print Purists
In 1975, his experiment was reprinted by the poet Larry Zirlin as a limited edition artist book in the form of a deck of cards to be shuffled and read in any order. This may be one of the best ways to read the manifesto, and limited copies of this original collector’s edition are still available — drop us a note if you are interested in acquiring a numbered/lettered and signed copy. Physical copies should also be available on Amazon.com shortly as well.
We would love to have your reviews and thoughts once you’ve had the chance to check out the new “manifesto.” Feel free to post them on GoodReads.com at your leisure. Additional information about The Pontoon Manifesto including selected exhibitions, selected collections, and its publication history can be found here: The Pontoon Manifesto.
REVIEWS & COMMENTS
‘Thirty-three fictional beginnings to be shuffled and read in any order?’ I did it and I’m hooked.
-Alexandra Garrett, NewLetters, Beyond Baroque Foundation Los Angeles, 1975
Korn’s persona is a latter-day Huck Finn on his raft riding out of yesterday into today, graduating from innocence to the no-sense world of Tanguy, Ernst, Dali and Kafka. This post-McLuhan Shandyesque card-read, play-book is elegant, whimsical, politically satirical and truly surreal.
-Arlene Zekowski, Small Press Review, Dustbooks, Paradise, California, 1975
A fictional house of cards designed to destroy the everlasting sanity of librarians everywhere.
-Bill Katz, “Best Small Press Titles of 1975” Library Journal, New York, 1975
The Pontoon Manifesto can be read as many ways as it can be shuffled, creating a new plot with every reading. In trusting his reader to create the fiction, Korn appears to believe my mind contains as many interesting possibilities as his own.
-Tom Montag, Learning to Read Again: Some Notes on Eight Recent Books, Cat’s Pajama Press, Chicago, 1976
Free from an established view of art and literature, Henry James Korn challenges us to take up the gauntlet and write our own stories.
-Loris Essary, Assembling Assembling, Pratt Graphics Center exhibition catalogue edited by Richard Kostelanetz, Assembling Press, New York, 1978
t’s the beginning of yet another quarter/semester (or ovester, if you prefer) and a new crop of inquiries have come up around selling back used textbooks and purchasing new textbooks for upcoming classes. I’m not talking about the philosophical discussion about choosing your own textbooks that I’ve mentioned before. I’m considering, in the digital era,
What are the best options for purchasing, renting, or utilizing textbook products in what is a relatively quickly shifting market?
The popular press has a variety of evergreen stories that hit the wire at the beginning of each semester that scratch just the surface of the broader textbook issue or focus on one tiny upstart company that promises to drastically disrupt the market (yet somehow never does), but these articles never delve just a bit deeper into the market to give a broader array of ideas and, more importantly, solutions for the students/parents who are spending the bulk of the money to support the inequalities the market has built.
I aim to facilitate some of this digging and revealing based on years of personal book buying experience as well as having specified textbooks as an instructor in the past.
Reading Formats
Most current students won’t have been born late enough that electronic files for books and texts will have been common enough to prefer them over physical texts, but with practice and time, many will prefer electronic texts in the long term, particularly as one can highlight, mark up, and more easily search, store, and even carry electronic texts.
Before taking a look at the pure economics of the market for the various forms of purchase, resale, or even renting, one should first figure out one’s preference for reading format. There are obviously many different means of learning (visual, auditory, experiential, etc.) which some will prefer over others, so try to tailor your “texts” to your preferred learning style as much as possible. For those who prefer auditory learning modes, be sure to check out alternatives like Audible or the wealth of online video/audio materials that have proliferated in the MOOC revolution. For those who are visual learners or who learn best by reading, do you prefer ebook formats over physical books? There are many studies showing the benefit of one over the other, but some of this comes down to personal preference and how comfortable one is with particular formats. Most current students won’t have been born late enough that electronic files for books and texts will have been common enough to prefer them over physical texts, but with practice and time, many will prefer electronic texts in the long term, particularly as one can highlight, mark up, and more easily search, store, and even carry electronic texts. It’s taken me (an avowed paper native) several years, but I now vastly prefer to have books in electronic format for some of the reasons indicated above in addition to the fact that I can carry a library of 2,500+ books with me almost anywhere I go. I also love being able to almost instantly download anything that I don’t currently own but may need/want.
The one caveat I’ll mention, particularly for visual learners (or those with pseudo-photographic or eidetic memory), is that they attempt to keep a two-page reading format on their e-reading devices as their long-term memory for reading will increase with the ability to place the knowledge on the part of the page(s) where they originally encountered it (that is, I remember seeing that particular item on the top left, or middle right portion of a particular page.) Sometimes this isn’t always possible due to an e-reader’s formatting capabilities or the readability of the size of the text (for example, a .pdf file on a Kindle DX would be preferable to the same file on a much smaller smartphone) , but for many it can be quite helpful. Personally, I can remember where particular words and grammatical constructs appeared in my 10th grade Latin text many years later while I would be very unlikely to be able to do this with the presentation of some modern-day e-readers or alternate technologies like rapid serial visual presentation (RSVP).
Purchasing Options
Purchasing to Keep
Personally, as a student and a bibliophile (read: bibliomaniac), I would typically purchase all of the physical texts for all of my classes. I know this isn’t a realizable reality for everyone, so, for the rest, I would recommend purchasing all of the texts (physical or electronic, depending on one’s preference for personal use) in one’s main area of study, which one could then keep for the long term and not sell back. This allows one to build a library that will serve as a long term reference for one’s primary area(s) of study.
Renting vs Short-term Ownership
In general, I’m opposed to renting books or purchasing them for a semester or year and then returning them for a partial refund. It’s rarely a great solution for the end consumer who ends up losing the greater value of the textbook. Even books returned and sold later as used, often go for many multiples of their turn in price the following term, so if it’s a newer or recent edition, it’s probably better to hold on to it for a few months and then sell it for a used price, slightly lower than the college bookstore’s going rate.
Free Texts
For tangential texts in classes I know I don’t want to keep for the long term, I’d usually find online versions or borrow (for free) from the local college or public library (many books are available electronically through the library or are borrow-able through the library reserve room.)
Most public libraries use systems like Overdrive, Axis 360 (Baker & Taylor), Adobe Digital Editions, 3M Cloud Library, etc. to allow students to check out a broad array of fiction and non-fiction for free for loan terms from as short as a week up to a month or more. Additionally well-known websites like the Project Gutenberg and Archive.org have lots of commonly used texts available for free download in a broad variety of formats. This includes a lot of classic fiction, philosophy, and other texts used in the humanities. Essentially most works published in the United States prior to 1923 and many additional texts published after this as well can be found in the public domain. Additional information on what is in the public domain can be found here: Copyright Term and Public Domain in the United States.
Often college students forget that they’re not just stuck with their local institutional library, so I’ll remind everyone to check out their local public library(s) as well as other nearby institutional libraries and inter-library loan options which may give them longer term loan terms.
General Economics in the Textbook Market
One of the most important changes in the textbook market that every buyer should be aware of: last year in Kirtsaeng v. John Wiley & Sons, Inc.the US Supreme Court upheld the ability for US-based students to buy copies of textbooks printed in foreign countries (often at huge cut-rate prices) [see also Ars Technica]. This means that searching online bookstores in India, Indonesia, Pakistan, etc. will often find the EXACT same textbooks (usually with slightly different ISBNs, and slightly cheaper paper) for HUGE discounts in the 60-95% range.
Example: I recently bought an international edition of Walter Rudin’s Principles of Mathematical Analysis (Amazon $121) for $5 (and it even happened to ship from within the US for $3). Not only was this 96% off of the cover price, but it was 78% off of Amazon’s rental price! How amazing is it to spend almost as much to purchase a book as it is to ship it to yourself!? I’ll also note here that the first edition of this book appeared in 1964 and this very popular third edition is from 1976, so it isn’t an example of “edition creep”, but it’s still got a tremendous mark up in relation to other common analysis texts which list on Amazon for $35-50.
For some of the most expensive math/science/engineering texts one can buy an edition one or two earlier than the current one. In these cases, the main text changes very little, if any, and the primary difference is usually additional problems in the homework sections (which causes small discrepancies in page number counts). If necessary, the problem sets can be easily obtained via the reserve room in the library or by briefly borrowing/photocopying problems from classmates who have the current edition. The constant “edition-churning” by publishers is mean to help prop up high textbook prices.
Definition: “Edition Churning” or “Edition Creep“: a common practice of textbook publishers of adding scant new material, if any, to textbooks on a yearly or every-other-yearly basis thereby making older editions seem prematurely obsolete and thereby propping up the prices of their textbooks. Professors who blithely utilize the newest edition of a texbook are often unknowingly complicit in propping up prices in these situations.
Book Outlets
Bookstores
One may find some usefulness or convenience in traditional bookstores, particularly Barnes & Noble, the last of the freestanding big box retailers. If you’re a member of their affinity program and get an additional discount for ordering books directly through them, then it may not be a horrible idea to do so. Still, they’re paying for a relatively large overhead and it’s likely that you’ll find cheaper prices elsewhere.
Campus bookstores
These are becoming increasingly lean and many may begin disappearing over the next decade or so, much the way many traditional bookstores have disappeared in the last decade with the increasing competition online. Because many students aren’t the best at price comparison, however, and because of their position in the economic chain, many are managing to hang on quite well. Keep in mind that many campus bookstores have fine print deals in which they’ll match or beat pricing you find online, so be sure to take advantage of this fact, particularly when shipping from many services will make an equivalent online purchase a few dollars more expensive.
Used bookstores
There are fewer and fewer of these around these days and even fewer textbook-specific stores that traditionally sprouted up next to major campuses. This last type may not be a horrible place to shop, but they’re likely to specialize in used texts of only official texts. Otherwise, general used bookstores are more likely to specialize in paperbacks and popular used fiction and have very lean textbook selection, if any.
Online Retailers
Naturally when shopping for textbooks there are a veritable wealth of websites to shop around online including: Amazon, Alibris, Barnes & Noble, AbeBooks, Google Play, Half/EBay. Chegg, Valore, CampusBookRentals, TextBooks.com, and ECampus. But in the Web2.0 world, we can now uses websites with even larger volumes of data and meta-data as a clearing-house for our shopping. So instead of shopping and doing price comparison at the dozens of competing sites, why not use a meta-site to do the comparison for us algorithmically and much more quickly.
Meta-Retailers
There are a variety of meta-retailer shopping methods including several browser plugins and comparison sites (Chrome, Firefox, InvisibleHand, PriceBlink, PriceGong, etc.) that one can install to provide pricing comparisons, so that, for example, while shopping on Amazon, one will see lower priced offerings from their competitors. However, possibly the best website I’ve come across for cross-site book comparisons is GetTextbooks.com. One can easily search for textbooks (by author, title, ISBN, etc.) and get back a list of retailers with copies that is sortable by price (including shipping) as well as by new/used and even by rental availability. They even highlight one entry algorithmicly to indicate their recommended “best value”.
Similar to GetTextbooks is the webservice SlugBooks, though it doesn’t appear to search as many sites or present as much data.
When searching for potential textbooks, don’t forget that one can “showroom” the book in one’s local bookstore or even at one’s local library(s). This is particularly useful if one is debating whether or not to take a particular class, or if one is kicking tires to see if it’s really the best book for them, or if they should be looking at other textbooks.
From an economic standpoint, keep in mind there is usually more availability and selection on editions bought a month or so before the start of classes, as often-used texts are used by thousands of students over the world, thus creating a spot market for used texts at semester and quarter starts. Professors often list their textbooks when class listings for future semesters are released, so students surfing for the best deals for used textbooks can very often find them in mid-semester (or mid-quarter) well before the purchasing rush begins for any/most titles.
Black Market
And finally, there is also the black market (also known as outright theft), which is usually spoken of in back-channels either online or in person. Most mainstream articles which reference this portion of the market usually refer tangentially to a grey market in which one student passes along a .pdf or other pirated file to fellow students rather than individual students being enterprising enough to go out hunting for their own files.
Most will know of or have heard about websites like PirateBay, but there are a variety of lesser-known torrent sites which are typically hosted in foreign countries which extend beyond the reach of the United States Copyright law enforcement. Increasingly, mega-pirate websites in the vein of the now-defunct Library.nu (or previously Gigapedia) or the slowly dying empire of Library Genesis are hiding all over the web and become quick and easy clearing houses for pirated copies of ebooks, typically in .pdf or .djvu formats, though many are in .epub, .mobi, .azw, or alternate e-book formats. The typical set up for these sites is one or more illegal file repositories for allowing downloads with one (or more) primary hubs that don’t necessarily store the pirated materials, but instead serve as a searchable hub which points to the files.
Creative advanced searches for book authors, titles, ISBNs along with the words .pdf, .djvu, torrent, etc. can often reveal portions of this dark web. Naturally, caveat emptor applies heavily to these types of sites as often files can be corrupted or contain viruses to unwary or unwitting thieves. Many of these sites may attempt to extract a small token monthly fee as a subscription or will rely heavily on serving banner advertising to help to offset large web hosting and traffic fees associated with their maintenance, though it is posited that many of them make in the millions of dollars in profit annually due to advertising arrangements, though this is incredibly hard to validate given the nature of these types of markets and how they operate.
Rather than stoop as low as finding textbooks on the black market this way, students should place pressure on their professors, the faculty of their departments, and their colleges or universities to help assist in smoothing out some of the pricing inequities in the system (see below). In the long run, this will not only tend to help them, but many future generations of students who will be left adrift in the market otherwise.
Long Term Solution(s) to Improving the Textbook Market
The biggest primary issue facing the overpriced textbook market is that the end consumers of the textbooks aren’t really firmly in charge of the decision of which textbook to purchase. This is why I advocate that students research and decide by themselves which textbook they’re going to use and whether or not they really need to make that purchase. Instead, individual professors or the departments for which they work are dictating the textbooks that will be purchased. The game theory dynamics behind this small decision are the massive fulcrum which allows the publishing industry to dictate their own terms. Students (and parents) should, in a sense, unionize and make their voices heard not only to the professors, but to the departments and even the colleges/universities which they’re attending. If universities took a strong stance on how the markets worked, either for or against them and their students, they could create strong market-moving forces to drastically decrease the cost of textbooks.
The other larger issue is that market forces aren’t allowed to play out naturally in the college textbook market. Publishers lean on professors and departments to “adopt” overpriced textbooks. These departments in turn “require” these texts and students aren’t questioning enough to use other texts for fear of not succeeding in courses. If the system were questioned, they’d realize that instead of their $200-300 textbook, they could easily purchase alternate, equivalent, and often even better textbooks for $20-50. To put things into perspective, the time, effort, energy, and production cost for the typical book isn’t drastically different than the average textbook, yet we’re not paying $250 for a copy of the average new hardcover on the best seller list. I wouldn’t go so far as to say that universities, departments, and professors are colluding with publishers, but they’re certainly not helping to make the system better.
I’ve always taken the view that the ‘required’ textbook was really just a ‘suggestion’. (Have you ever known a professor to fail a student for not purchasing the ‘required’ textbook?!)
In past generations, one of the first jobs of a student was to select their own textbook. Reverting back to this paradigm may help to drastically change the economics of the situation. For the interested students, I’ve written a bit about the philosophy and mechanics here: On Choosing Your Own Textbooks.
Basic economics 101 theory of supply and demand would typically indicate to us that basic textbooks for subjects like calculus, intro physics, or chemistry that are used by very large numbers of students should be not only numerous, but also very cheap, while more specialized books like Lie Groups and Lie Algebras or Electromagnetic Theory should be less numerous and also more expensive. Unfortunately and remarkably, the most popular calculus textbooks are 2-5 times more expensive than their advanced abstract mathematical brethren and similarly for introductory physics texts versus EM theory books.
To drastically cut down on these market inequities, when possible, Colleges and Universities should:
Heavily discourage “edition creep” or “edition churning” when there really aren’t major changes to textbooks. In an online and connected society, it’s easy enough to add supplemental errata or small amounts of supplemental material by means of the web.
Quit making institution-specific readers and sub-editions of books for a specific department
If they’re going to make departmental level textbook choices, they should shoulder the burden of purchasing all the textbooks in quantity (and taking quantity discounts). I’ll note here, that students shouldn’t encourage institutions to bundle the price of textbooks into their tuition as then there is a “dark curtain,” which allows institutions to take the drastic mark-ups for themselves instead of allowing the publishers to take it or passing it along to their students. Cross-reference Benjamin Ginsberg’s article Administrators Ate My Tuition or his much longer text The Fall of the Faculty (Oxford University Press, 2013).
Discourage the use of unpopularly used textbooks written by their own faculty. Perhaps a market share of 5-10% or more should be required for a common textbook to be usable by a department, and, until that point, the professor should compete aggressively to build market share? This may help encourage professors to write new original texts instead of producing yet-another-introductory-calculus-textbook that no one needs.
Discourage packaged electronic supplemental materials, which
are rarely used by students,
could be supplied online for free as a supplement,
and often double or triple the price of a textbook package.
Strongly encourage professors to supply larger lists of relatively equivalent books and encourage their students to make their purchase choices individually.
Consider barring textbook sales on campus and relying on the larger competitive market to supply textbooks to students.
Calibre: E-book and Document Management Made Simple
As an added bonus, for those with rather large (or rapidly growing) e-book collections, I highly recommend downloading and using the free Calibre Library software. For my 2000+ e-books and documents, this is an indispensable program that is to books as iTunes is to music. I also use it to download dozens of magazines and newspapers on a daily basis for reading on my Kindle. I love that it’s under constant development with weekly updates for improved functionality. It works on all major OSes and is compatible with almost every e-reader on the planet. Additionally, plug-ins and a myriad of settings allow for additional extensibility for integration with other e-book software and web services (for example: integration with GoodReads or the ability to add additional data and meta-data to one’s books.)
Be sure to read through the commentary on some of these posts for some additional great information.
What other textbook purchasing services and advice can you offer the market?
I invite everyone to include their comments and advice below as I’m sure I haven’t covered the topic completely or there are bound to be new players in the space increasing competition as time goes by.
About two years ago while surfing online I came across the concept of the Little Free Library and instantly fell in love. It turned out I had been driving by one on my commute regularly and had always wondered what it was and what was going on. I immediately had big dreams for building my own. I surfed their website for ideas and building plans. I registered for my placard. I received my placard. I drew up elaborate plans for building my own. I debated buying new parts versus recycling or upcycling parts. [Trigger warning for bibliophiles: addictive material to follow] I spent hours surfing photos of Little Free Libraries on their Facebook, Pinterest, Instagram, and Flickr pages. This is when Little Free Library Envy set in… for almost two years.
Come chat with your neighbors, say hello, and check out the library. If you’re so motivated, feel free to bring a book (or two) to help stock the library.
More information about the Adams Hill “branch” can be found at our library’s page Little Free Library #8424, but the scant basics are below:
The books in our library are always free and never for sale.
Feel free to take a book.
If you have a book you’d like to share, please feel free to donate it.
When you’re done with your book: return it, pass it along to a friend, or release it back into the wild.
You don’t need to “check the book out” or “check it in”, but we do encourage you to sign our guest book and participate via Book Crossing.
It’s a “take a book, return a book” gathering place where neighbors share their favorite literature and stories. In its most basic form, a Little Free Library is a box full of books where anyone may stop by and pick up a book (or two) and bring back another book to share. You can, too!
If you want to learn more about the movement or host your own Little Free Library, please visit their website.
Location
Little Free Library Charter #8424 is located at 1411 Dartmouth Drive, Glendale, CA 91205. It is located at the dog-leg on Dartmouth on the west side of the street. It is just west of S. Adams Street, roughly at the top of the hill.
A library with a view of the mountains
Our Library Philosophy
Though Chris built and hosts the library, he’s simply a steward or caretaker, of the branch. The library is free and open for the use of our friends and neighbors in Adams Hill and the surrounding neighborhoods. If you’ve stopped to check things out, you’re automatically an associate librarian. It is appreciated if everyone helps to care for and maintain the library.
General Suggestions
The books in our library are always free and never for sale.
Feel free to take a book.
If you have a book you’d like to share, please feel free to donate it.
When you’re done with your book: return it, pass it along to a friend, or release it back into the wild.
You don’t need to “check the book out” or “check it in”, but we do encourage you to sign our guest book and participate via Book Crossing [see below].
Arrangement of Books
Since there isn’t a full time librarian and only so much space, there isn’t (usually) a set order to the arrangement of our books. Since it’s been a long trip up the hill, feel free to stop for a minute to cool off, consider yourself an associate librarian, and rearrange them to suit your whimsy – it is your neighborhood library after all. We only ask that you try to keep any children’s books on the lower shelf for short legs and arms to be able to reach, and that your arrangement ensures all the books fit into the library just in case it rains.
Possible suggestions for arrangements might include:
by size
by color
by the order in which you’ve read them
by author’s first name
by publication date
by publisher or imprint
by topic in reverse alphabetic order
by best to worst (in your opinion or someone else’s)
by those you’ve read and those you haven’t
The options are infinite, so be creative.
Book Crossing
All of our books in the Adams Hill Branch are “traveling” books. We try to register all of them on Book Crossing. This is a free web service for watching the journey of individual books as they meander about the world. If you’d like to, you can enter the BCID number inside the front of the book to see where it’s been and even where it goes after you’ve read it. You can also enter any data, thoughts, reviews, etc. for the book on your own, as well as create a note about where you re-released it. (Note that we don’t expect all of our books to necessarily come back to our branch, but we do ask that you pass them along when you’re done with them.)
Pending people updating the location of books removed, check availability at our Book Crossing Zone.
Donating Books
We gladly accept your donated books.
If you have more books than the little library will fit, please don’t simply dump them! You can leave them in a covered box preferably on our stairs/landing – this will keep our sprinklers and the elements from ruining them or you can contact me through Nextdoor.com. If the library has more books than will fit, we’ll occasionally rotate them to help improve the diversity of the available collection over time.
If you’d like to, please write the titles of your donations into our guest book as this will help us to register them on Book Crossing. (You’re welcome to register them on book crossing yourself prior to donation as well.)
Guest Book
Our library has guest book and a pen. Feel free to write down any thoughts, comments, or suggestions you might have about the library and leave them in the library for the other associate librarians who happen by.
You’ll find a red composition book (and pen) inside our library where you can leave your thoughts and comments. Kindly leave the guest book in the library – it’s the one book we have that doesn’t circulate!
In some part the guest book is meant to help catalog the progress of our library. Below are some suggestions for what you might write into our guest book when you visit:
Patrons/Associate Librarians are encouraged to (optionally) write in the books they donate or check out.
Say hello to your fellow neighbors! You can simply write down the day and time of your visit along with a note for future visitors.
Bringing back a book? Feel free to write in a short review of the book you’re returning so others will know what they’re getting into. (If you give it a number of stars, be sure to indicate out of how many possible, so we know your scale.)
Liked a book you borrowed? Flip back into the guest book to see who made the donation and write in a thank you to the donor.
Have a book you’ve been longing for? Write it in and maybe a fellow neighbor has a copy they can donate on a future visit.
Visiting our branch from far away? Be sure to write down your hometown and country so we know how far away our books travel.
Maybe you’re waxing poetic when stopping by? Feel free to write a short poem or haiku about our library.
Wish List
Our wish list has two functions:
Write down any books you’d love to see come to our library so you can borrow them in the future.
Read the list to see if you have any of the books you might donate so that others can enjoy them.
A Tiny Library with Its Own Social Media
To help support the neighborhood library (in the digital age every library needs a blog right?), I’ve created a website for it at: http://lfl8424.boffosocko.com/. The site has a variety of resources relating to our branch. For those that prefer to follow and interact with the content via social media, there are also the following:
GoodReads: Books currently on our bookshelf (updated regularly – hey, we live on a pretty big hill and walking up to see what’s on tap can be torture, especially in 80+ degree heat)
For those interested in my particular process, here’s how I did it.
Recently I saw something a bit more quirky and interesting than my original plans that I could up-cycle, so I made the purchase (happy belated birthday to me)! It was a nice little metal newsstand that Cost Plus World Market had put on clearance as they’re no longer going to carry it. The last one the store had was a bit dinged up and had some scratches, so I negotiated an additional discount. It’s got two spacious shelves with two doors including a glass fronted one, and it’s got the capacity for at least 6 linear feet of books.
A trip to the hardware store for a small sheet of plywood, an 8′ post, and some wood screws, machine screws and nuts finished up the material needs. I cut the post down to 54″ and cut the plywood down to fit underneath the newsstand. I pre-drilled some small holes in the plywood to screw the plywood down onto the post. Then I drilled holes into the bottom of the newsstand and fit it down on top of the plywood and attached with the screws and nuts.
Parts and hardware for building my Little Free Library
I posted a note on Nextdoor.com and within just minutes had an offer from two neighbors to loan me a post hole digger. (Thanks Rob and Scott!) The following day the 2 foot hole was open and the library was planted. (And I returned the post hole digger to Rob.)
Following this, I dug up a handful of seeder books, registered them with BookCrossing.com and put them on a GoodReads.com shelf, and put them into the library. We’ve technically been open for a week and without any publicity at all, we’ve had over a dozen books flow through the library already.
Total cost out the door: just under $200.
Little Free Library #8424 (prelaunch)The library finally planted in the ground.A library with a view of the mountains
“A fragmention is an extension to URL syntax that links and cites a phrase within a document by using a URL fragment consisting of the phrase itself, including whitespace.”
To take advantage of the functionality, append a # and the text you’d like to highlight on the particular page after the address of the particular web page. Add a + to indicate whitespaces if necessary, though typically including a single, unique keyword is typically sufficient to highlight the appropriate section.
Almost the same moment I saw my first Little Free Library, I decided that I wanted to host one of my very own, so I registered with the intent of building one in my free time. The registration arrived and I’d drafted some very serious custom plans, but just never gotten around to purchasing the supplies and building it.
Recently I saw something a bit more quirky and interesting than my original plans that I could up-cycle, so I made the purchase (happy belated birthday to me)! It’s got two spacious shelves with two doors including a glass fronted one, and it’s got the capacity for at least 6 linear feet of books. We’re nearly ready to go.
I’m hoping to get some mounting materials and have the library up and running soon. My plan is to specialize in literary fiction, though I’m sure we’ll also stock a fair amount of popular science and non-fiction as well as thriller, mystery, and suspense as well.
Invitations to the “launch” party should be coming shortly! If you’ve got some books you’d like to donate toward the cause, let me know in the comments below. Be sure to include a Book Crossing ID number on them if you’d like to track where your favorite objects head off to in the future.
From antiquity to current times, there have always been writers devising literary forgeries of all kinds, either copying an existing book from the classical period or simply creating a fake original edition to trick collectors and scholars into purchasing a book that would be difficult to compare to any other. Some forgers do it for financial gain, some for ideological reasons, and some probably because of an impish instinct to prove that they can fool respectable scholars into believing an item is genuine.
There are some famous examples of forgeries, like The Donation of Constantine, a document supposedly written by Emperor Constantine (285-337 AD) and granting to Pope Sylvester I large territories of the Western Roman Empire as a token of gratitude for having converted him. Actually, the document was a forgery from the eighth century. This was not revealed before the 15th century, when Lorenzo Valla published the Discourse on the Forgery of the Alleged Donation of Constantine, in which he revealed numerous anachronisms. The Catholic Churchsuppressed this work for many years before conceding, centuries later, that the Donation was a fake.
Pope Sylvester receiving imperial power from Emperor Constantine.
The Johns Hopkins University recently acquired one of the most comprehensive collections of literary forgeries: the Arthur and Janet Freeman Collection of Literary and Historical Forgery, also called the Bibliotheca Fictiva. Arthur Freeman is an antiquarian book dealer. He and his wife Janet Ing Freeman are scholars who wrote a book, reviewed here, about John Payne Collier, a nineteenth-century scholar and literary forger who published a number of fake documents on Shakespeare. Their collection includes 1,200 items covering many centuries, and they wanted it to belong to a research library, which is how these astonishing books are currently being made accessible for consultation in the Sheridan Libraries Special Collections. You will be able to discover works by Joannes Annius de Viterbo, by Thomas James Wise, and many others. Enjoy!
At the end of April, I read an article entitled “In the Margins” in the Johns Hopkins University Arts & Sciences magazine. I was particularly struck by the comments of eminent scholar Jacques Neefs on page thirteen (or paragraph 20) about computers making marginalia a thing of the past:
Neefs believes contemporary literature is losing a valuable component in an age when technology often precludes and trumps the need to save manuscripts or rough drafts. But it is not something that keeps him up at night. ‘The modern technique of computers and everything makes [marginalia] a thing of the past,’ he says. ‘There’s a new way of creation. Some would say it’s tragic, but something new has been invented. I don’t consider it tragic. There are still great writers who write and continue to have a way to keep the process.’
Jacques Neefs (Image courtesy of Johns Hopkins University)
I actually think that he may be completely wrong and that current technology actually allows us to keep far more marginalia! (Has anyone heard of digital exhaust?) The bigger issue may be that many writers just don’t know how to keep a better running log of their work to maintain all the relevant marginalia they’re actually producing. (Of course there’s also the subsequent broader librarian’s “digital dilemma” of maintaining formats for the future. As an example, thing about how easy or hard it might be for you to read that ubiquitous 3.5 inch floppy disk you used in 1995.)
A a technologist who has spent many years in the entertainment industry, I feel compelled to point everyone towards the concept of revision control (or version control) within the realm of computer science. Though it’s primarily used in tracking changes in computer programs and is often a tool used by large teams of programmers, it can very easily be used for tracking changes in almost any type of writing from novels, short stories, screenplays, legal contracts, or any type of textual documentation of nearly any sort.
Example Use Cases for Revision Control
Publishing
As a direct example, I’m using what is known as a Git repository to track every change I make in a textbook I’m currently writing. I can literally go back and view every change I’ve made since beginning the project, so though I’m directly revising one (or more) text files, all of my “marginalia” and revisions are saved and available. Currently I’m only doing it for my own reference and for additional backup not supposing that anyone other than myself or an editor possibly may want to ever peruse it. If I was working in conjunction with otheres, there are ways for me to track the changes, edits, or notes that others (perhaps an editor or collaborator) might make.
In addition to the general back-up of the project (in case of catastrophic computer failure), I also have the ability to go back and find that paragraph (or multiple pages) I deleted last week in haste, but realize that I desperately want them back now instead of having to recreate them de n0vo.
Because it’s all digital, future scholars also won’t have problems parsing my handwriting issues as has occasionally come up in differentiating Mary Shelley’s writing from that of her husband in digital projects like the Shelley Godwin Archive. The fact that all changes are tracked and placed in a tree-like structure will indicate who wrote what and when and will indicate which changes were ultimately accepted and merged into the final version.
Screenplays in Hollywood
One particular use case I can easily see for such technology is tracking changes in screenplays over time. I’m honestly shocked that every production company or even more likely studios don’t use such technology to follow changes in drafts over time. In the end, doing such tracking will certainly make Writers Guild of America (WGA) arbitrations much easier as literally every contribution to a script can be tracked to give screenwriters appropriate credit. The end results with the easy ability to time-machine one’s way back into older drafts is truly lovely, and the outputs give so much more information about changes in the script compared to the traditional and all-too-simple (*) which screenwriters use to indicate that something/anything changed on a specific line or the different colored pages which are used on scripts during production.
I can also picture future screenwriters using services like GitHub as platforms for storing and distributing their screenplays to potential agents, managers, and producers.
Redlining Legal Documents
Having seen thousands of legal agreements go back and forth over the years, revision control is a natural tool for tracking the redlining and changes of legal documents as they change over time before they are finally (or even never) executed. I have to imagine that being able to abstract out the appropriate metadata in the long run may actually help attorneys, agents, etc. to become better negotiators, but something like this is a project for another day.
Academia
In addition to direct research for projects being undertaken by academics like Neefs, academics should look into using revision control in their own daily work and writings. While writing a book, paper, journal article, essay, monograph, etc. (or graduate students writing theses) one could use their own Git repository to not only save but to back up all of their own work not only for themselves primarily, but also future scholars who come later who would not otherwise have access to the “marginalia” one creates while manufacturing their written thoughts in digital form.
I can easily picture Git as a very simple “next step” in furthering the concept of the digital humanities as well as in helping to bridge the gap between C.P. Snow’s “two cultures.” (I’d also suggest that revision control is a relatively simple step one could take before learning a particular programming language, which I think should be a mandatory tool in everyone’s daily toolbox regardless of their field(s) of interest.)
Start Using Revision Control
“But how do I get started?” you ask.
Know going in that it may take parts of a day to get things set up and running, but once you’ve started with the basics, things are actually pretty easy and you can continue to learn the more advanced subtleties as you progress. Once things are working smoothly, the additional overhead you’ll be expending won’t be too much more than the old method of hitting Alt-S to save one of your old Word documents in the time before auto-save became ubiquitous.
First one should start by choosing one of the myriad revision control systems that exist. For the sake of brevity in this short introductory post, I’ll simply suggest that users take a very close look at Git because of its ubiquity and popularity in the computer science world and the fact that it includes a tremendously large amount of free information and support from a variety of sites on the internet. Git also has the benefit of having versions for all major operating systems (Windows, MacOS, and Linux). Git also has the benefit of a relatively long and robust life within the computer science community meaning that it’s very stable and has many more resources for the uninitiated to draw upon.
Once one has Git installed on their computer and has begun using it, I’d then recommending linking one’s local copy of the repository to a cloud storage solution like either GitHub or BitBucket. While GitHub is certainly one of the most popular Git-related services out there (because it acts, in part, as the hub for a large portion of the open internet and thus promotes sharing), I often recommend using BitBucket as it allows free unlimited private but still share-able repositories while GitHub requires a small subscription fee for keeping one’s work private. Having a repository in the cloud will help tremendously in that your work will be available and downloadable from almost anywhere and because it also serves as a de-facto back-up solution for your work.
I’ve recently been playing around with version control to help streamline the writing/editing process for a book I’ve been writing. Though Git and it’s variants probably seem more daunting than they should to the everyday user, they really represent a very powerful tool. I’ve spent less than two days learning the basics of both Git and hosted repositories (GitHub and Bitbucket), and it has been more than well worth the minor effort.
There is a huge wealth of information on revision control in general and on installing and using Git available on the internet, including full textbooks. For the complete beginners, I’d recommend starting with The Chronicle’s “A Gentle Introduction to Version Control.” Keep in mind that though some of these resources look highly technical, it’s because many are trying to enumerate every function one could potentially desire, when even just the basic core functionality is more than enough to begin with. (I could analogize it to learning to drive a car versus actually reading the full manual so that you know how to take the engine apart and put it back together from scratch. To start with revision control, you only need to learn to “drive.”) Professors might also avail themselves of the use of their local institutional libraries which may host small sessions on learning such tools, or they might avail themselves of the help of their colleagues or students in the computer science department. For others, I’d recommend taking a look at Git’s primary website. BitBucket has an excellent step-by-step tutorial (and troubleshooting) for setting up the requisite software and using it.
What do you use for revision control?
I’ll welcome any thoughts, experiences, or additional resources one might want to share with others in the comments.
‘ll be the first to admit that I’m a reading junkie, but unfortunately there isn’t (yet) a 12 step program to help me. I love reading lots of different types of things across an array of platforms (books, newspapers, magazines, computer, web, phone, tablet, apps) and topics (fiction/non-fiction and especially history, biography, economics, popular science, etc.). My biggest problem and one others surely face is time.
There are so many things I want to read, and far too little time to do it in. Over the past several years, I’ve spent an almost unreasonable amount of time thinking about what I consume and (possibly more importantly) how to intelligently consume more of it. I’ve spent so much time delving into it that I’ve befriended a professor and fellow renaissance man (literally and figuratively) who gave me a personal thank you in his opening to a best-selling book entitled “The Thinking Life: How to Thrive in an Age of Distraction.”
Information Consumption
At least twice a year I look at my reading consumption and work on how to improve it, all the while trying to maintain a level of quality and usefulness in what I’m consuming and why I’m consuming it.
I continually subscribe to new and interesting sources.
I close off subscriptions to old sources that I find uninteresting, repetitive (goodbye echo chamber), and those that are (or become) generally useless.
I carefully monitor the huge volumes of junk email that end up in my inbox and trim down on the useless material that I never seem to read, so that I’ll have more time to focus on what is important.
I’ve taken up listening to audiobooks to better utilize my time in the car while commuting.
I’ve generally quit reading large swaths of social media for their general inability to uncover truly interesting sources.
I’ve used some portions of social media to find other interesting people collating and curating areas I find interesting, but which I don’t have the time to read through everything myself. Why waste my time reading hundreds of articles, when I can rely on a small handful of people to read them and filter out the best of the best for myself? Twitter lists in particular are an awesome thing.
I’ve given up on things like “listicles” or stories from internet click farm sources like BuzzFeed which can have some truly excellent linkbait-type headlines, but I always felt like I’ve completely wasted my time clicking through to them.
A New Solution
About six months ago in the mountain of tech journalism I love reading, I ran across a site launch notice about a tech start-up calledSpritzwhich promised a radically different solution for the other side of the coin relating to my reading problem: speeding the entire process up! Unfortunately, despite a few intriguing samples at the time (and some great details on the problem and their solution), they weren’t actually delivering a product.
Well, all that seems to have changed in the past few weeks. I’ve waited somewhat patiently and occasionally checked back on their progress, but following a recent mention on Charlie Rose, and some serious digging around on the broader internet, I’ve found some worthwhile tools that have sprouted out of their efforts. Most importantly, Spritz itself now has a bookmarklet that seems to deliver on their promise of improving my reading speeds for online content. With the bookmarklet installed, one can go to almost any web article, click on the bookmarklet and then sit back and just read at almost any desired speed. Their technology uses a modified version of the 1970’s technology known as Rapid Serial Visual Presentation (RSVP) to speed up your reading ability, but does so in a way that is easier to effectuate with web and mobile technologies. Essentially they present words serially in the same position on your screen with an optimized center mass so that one’s eyes stay still while reading instead of doing the typical saccaddic eye movements which occur with typical reading – and slow the process down.
Spritz for speed reading the web.
As a biomedical engineer, I feel compelled to note the interesting physiologic phenomenon that if one sits in a rotatable chair and spins with one’s eyes closed and their fingers lightly placed on their eyelids, one will feel the eye’s saccades even though one isn’t actually seeing anything.
Spritz also allows one to create an account and log in so that the service will remember your previously set reading speed. Their website does such a great job of explaining their concept, I’ll leave it to the reader to take a peek; but you may want to visit their bookmarklet page directly, as their own website didn’t seem to have a link to it initially.
As a sample of how Spritz works on the web, OysterBooks is hosting a Spritz-able version of Stephen R. Covey’s book 7 Habits of Highly Effective People.
Naturally, Spritz’s solution is not a catch-all for everything I’d like to read, but it covers an interesting subcategory that will make things useful and easier. Though trying to speed read journal articles, textbooks, and other technical literature isn’t the best idea in the world, Spritz will help me plow through more fiction and more leisurely types of magazine and online articles that are of general interest. I generally enjoy and appreciate these types of journalism and work, but just can’t always justify taking the time away from more academic pursuits to delve into them. Some will still require some further thought after-the-fact to really get their full value out of them, but at least I can cover the additional ground without wasting all the additional time to do so. I find I can easily double or triple my usual reading speed without any real loss of comprehension.
In the last week or so since installing a my several new speed reading bookmarklets, I’ve begun using them almost religiously in my daily reading regimen.
I’ll also note in passing that some studies suggest that this type of reading modality has helped those who face difficulties with dyslexia.
How to read Boffosocko faster than you though you could…
Speed Reading Competition
Naturally, since this is a great idea, there’s a bit of competition in the speed reading arena.
There are a small handful of web and app technologies which are built upon the RSVP concept:
Clayton Morris has also developed an iOS application called ReadQuick, which is based on the same concept as Spritz, but is only available via app and not on web.
Rich Jones has developed a program called OpenSpritz. His version is opensource and has an Android port for mobile.
There’s also another similar bookmarklet called Squirt which also incorporates some nice UI tweaks and some of the technology from Readability as well.
For those wishing to Spritz .pdf or .txt documents, one can upload them using Readsy which uses Spritz’s open API to allow these types of functionalities.
There are also a variety of similar free apps in the Google Play store which follow the RSVP technology model.
Those on the Amazon (or Kindle Fire/Android Platform) will appreciate the Balto App which utilizes RSVP and is not only one of the more fully functional apps in the space, but it also has the ability to unpack Kindle formatted books (i.e. deal with Amazon’s DRM) to allow speed reading Kindle books. While there is a free version, the $1.99 paid version is more than well worth the price for the additional perks.
On and off for the past couple of years, I’ve also used a web service and app called Readfa.st which is a somewhat useful, but generally painful way to improve one’s speed reading. It also has a handy bookmarklet, but just wasn’t as useful as I had always hoped it might be. It’s interesting, but not as interesting or as useful as Spritz (and other RSVP technology) in my opinion since it feels more fatiguing to read in this manner
Bookmarklet Junkie Addendum
In addition to the handful of speed reading bookmarklets I’ve mentioned above, I’ve got over 50 bookmarklets in a folder on my web browser toolbar. I easily use about a dozen on a daily basis. Bookmarklets make my internet world much prettier, nicer, and cleaner with a range of simple clever code. Many are for URL shortening, sharing content to a variety of social networks quickly, but a large number of the ones I use are for reading-related tasks which I feel compelled to include here: web clippers for Evernote and OneNote, Evernote’s Clearly, Readability, Instapaper, Pocket, Mendeley (for reading journal articles), and GoodReads.
Do you have a favorite speed reading application (or bookmarklet)?
In the publishing industry there is a general rule-of-thumb that every mathematical equation included in a book will cut the audience of science books written for a popular audience in half – presumably in a geometric progression. This typically means that including even a handful of equations will give you an effective readership of zero – something no author and certainly no editor or publisher wants.
I suspect that there is a corollary to this that every picture included in the text will help to increase your readership, though possibly not by as proportionally a large amount.
In any case, while reading Melanie Mitchell’s text Complexity: A Guided Tour [Cambridge University Press, 2009] this weekend, I noticed that, in what appears to be a concerted effort to include an equation without technically writing it into the text and to simultaneously increase readership by including a picture, she cleverly used a picture of Boltzmann’s tombstone in Vienna! Most fans of thermodynamics will immediately recognize Boltzmann’s equation for entropy, , which appears engraved on the tombstone over his bust.
Page 51 of Melanie Mitchell’s book “Complexity: A Guided Tour” featuring Boltzmann’s tombstone in Vienna.
I hope that future mathematicians, scientists, and engineers will keep this in mind and have their tombstones engraved with key formulae to assist future authors in doing the same – hopefully this will help to increase the amount of mathematics that is deemed “acceptable” by the general public.
If Leonard Riggio, Barnes & Noble's chairman, joins Liberty Media's proposed buyout of his company, the board needs to decide how to handle his 30 percent stake before shareholders vote on the deal.
This story from the New York Times’ Dealbook is a good quick read on some of the details and machinations of the Barnes & Noble buyout. Perhaps additional analysis on it from a game theoretical viewpoint would yield new insight?
The article covers most of the story fairly well, but leaves out some fundamental pieces of the business picture. It discusses a few particular cases of some very well known authors in the publishing world including the likes of Stephen King, Seth Godin, Paulo Coehlo, Greg Bear, and Neal Stephenson and how new digital publishing platforms are slowly changing the publishing business.
Indeed, many authors are bypassing traditional publishing routes and self-publishing their works directly online, and many are taking a much larger slice of the financial rewards in doing so.
The article, however, completely fails to mention or address how new online methods will be handling editorial and publicity functions differently than they’re handled now, and the future of the publishing business both now and in the future relies on both significantly.
It is interesting, and not somewhat ironic to note that, even in the case of this particular article, as the newspaper business in which it finds its outlet, has changed possibly more drastically than the book publishing business. If reading the article online, one is forced to click through four different pages on which a minimum of five different (and in my opinion, terrifically) intrusive ads appear per page. Without getting into the details of the subject of advertising, even more interesting, is that many of these ads are served up by Google Ads based on keywords, so three just on the first page were specifically publishing related.
Two of the ads were soliciting people to self-publish their own work. One touts how easy it is to publish, while the other glosses over the publicity portion with a glib statement offering an additional “555 Book Promotion Tips”! (I’m personally wondering if there can possibly be so many book promotion tips?)
Following the link in the third ad on the first page to its advertised site one discovers it states:
Learning how to publish a children’s book is no child’s play.
From manuscript editing to book illustration, distribution and marketing – a host of critical decisions can make or break your publishing venture.
Fortunately, you can skip the baby steps and focus on what authors like you do best-crafting the best children’s book possible for young inquisitive minds. Leave the rest to us.
Count on the collective publishing and book marketing expertise of a children book publisher with over thirteen years’ experience. We have helped over 20,000 independent authors fulfill their dream of publication.
Take advantage of our extensive network of over 25,000 online bookstores and retailers that include such names Amazon, Barnes & Noble and Borders, among thousands of others.
Tell us about your Children’s book project and we will send you a Free Children’s Book Publishing Guide to start you off on your publishing adventure!
Although I find the portion about “baby steps” particularly entertaining, the first thing I’ll note is that the typical person is likely more readily equipped with the ability to distribute and market a children’s book than they might be at crafting one. Sadly however, there are very few who are capable of any of these tasks at a particularly high level, which is why there are relatively few new childrens’ books on the market each year and the majority of sales are older tried-and-true titles.
I hope the average reader sees the above come-on as the twenty-first century equivalent of the snake oil salesman who is tempting the typical wanna-be-author to call about their so-called “Free” Children’s Book Publishing Guide. I’m sure recipients of the guide end up paying the publisher to get their book out the door and more likely than not, it doesn’t end up in main stream brick-and-mortar establishments like Barnes & Noble or Borders, but only sells a handful of copies in easy to reach online venues like Amazon. I might suggest that the majority of sales will come directly from the author and his or her friends and family. I would further argue that neither now nor in the immediate or even distant future that many aspiring authors will be self-publishing much of anything and managing to make even a modest living by doing so.
Now of course all of the above begs the question of why exactly is it that people need/want a traditional publisher? What role or function do publishers actually perform for the business and why might they be around in the coming future?
The typical publishing houses perform three primary functions: filtering/editing material, distributing material, and promoting material. The current significant threat to the publishing business from online retailers like Amazon.com, Barnes & Noble, Borders, and even the recently launched Google Books is the distribution platforms themselves. It certainly doesn’t take much to strike low cost deals with online retailers to distribute books, and even less so when they’re distributing them as e-books which cuts out the most significant cost in the business — that of the paper to print them on. This leaves traditional publishing houses with two remaining functions: filtering/editing material and the promotion/publicity function.
The Los Angeles Times article certainly doesn’t state it, but everyone you meet on the street could tell you that writers like Stephen King don’t really need any more publicity than what they’ve got already. Their fan followings are so significantly large that they only need to tell two people online that they’ve got a new book and they’ll sell thousands of copies of any book they release. In fact, I might wager that Stephen King could release ten horrific (don’t mistake this for horror) novels before their low quality would likely begin to significantly erode his sales numbers. If he’s releasing them on Amazon.com and keeping 70% of the income compared to the average 6-18% most writers are receiving, he’s in phenomenally good shape. (I’m sure given his status and track record in the publishing business, he’s receiving a much larger portion of his book sales from his publisher than 18% by the way; I’d also be willing to bet if he approached Amazon directly, he could get a better distribution deal than the currently offered 70/30 split.)
What will eventually sway the majority of the industry is when completely unknown new writers can publish into these electronic platforms and receive the marketing push they need to become the next Stephen King or Neal Stephenson. At the moment, none of the major e-book publishing platforms are giving much, if any, of this type of publicity to any of their new authors, and many aren’t even giving it to the major writers. Thus, currently, even the major writers are relying primarily on their traditional publishers for publicity to push their sales.
I will admit that when 80% of all readers are online and consuming their reading material in e-book format and utilizing the full support of social media and cross-collateralization of the best portion of their word-of-mouth, that perhaps authors won’t need as much PR help. But until that day platforms will significantly need to ramp it up. Financially one wonders what a platform like Amazon.com will charge for a front and center advertisement for a new best-seller to push sales? Will they be looking for a 50/50 split on those sales? Exclusivity in their channel? This is where the business will become even more dicey. Suddenly authors who think they’re shedding the chains of their current publishers will be shackling themselves with newer and more significant manacles and leg irons.
The last piece of the business that needs to be subsumed is the editorial portion of the manufacturing process. Agents and editors serve a significant role in that they filter out thousands and thousands of terrifically unreadable books. In fact, one might argue that even now they’re letting far too many marginal books through the system and into the market.
If we consider the millions of books housed in the Library of Congress and their general circulation, one might realize that only one tenth of a percent or less of books are receiving all the attention. Certainly classics like William Shakespeare and Charles Dickens are more widely read than the millions of nearly unknown writers who take up just as much shelf space in that esteemed library.
Most houses publish on the order of ten to a hundred titles per year, but they rely heavily on only one or two of them being major hits to cover not only the cost of the total failures, but to provide the company with some semblance of profit. (This model is not unlike the same way that the feature film business works in Hollywood; if you throw enough spaghetti, something is bound to stick.)
The question then becomes: “how does the e-publishing business accomplish this editing and publicity in a better and less expensive way?” This question needs to be looked at from a pre-publication as well as a post-publication perspective.
From the pre-publication viewpoint the Los Angeles Times article interestingly mentions that many authors appreciate having a “conversation” with their readers and allowing it to inform their work. However, creators of the stature of Stephen King cannot possibly take in and consume criticism from their thousands of fans in any reasonable way not to mention the detriment to their output if they were forced to read and deal with all that criticism and feedback. Even smaller stature authors often find it overwhelming to take in criticism from their agents, editors, and even a small handful of close friends, family, and colleagues. Taking a quick look at the acknowledgement portions of a few dozen books generally reveals fewer than 10 people being thanked much less hundreds of names from their general reading public – people they neither know well, much less trust implicitly.
From the post-publication perspective, both printing on demand and e-book formats excise one of the largest costs of the supply chain management portions of the publishing world, but staff costs and salary are certainly very close in line after them. One might argue that social media is the answer here and we can rely on services like LibraryThing, GoodReads, and others to supply this editorial/publicity process and eventually broad sampling and positive and negative reviews will win the day to cross good, but unknown writers into the popular consciousness. This may sound reasonable on the surface, but take a look at similar large recommendation services in the social media space like Yelp. These services already have hundreds of thousands of users, but they’re not nearly as useful as they need to be from a recommendation perspective and they’re not terrifically reliable in that they’re very often easily gamed. (Consider the number of positive reviews that appear on Yelp that are most likely written by the proprietors of the establishments themselves.) This outlet for editorial certainly has the potential to improve in the coming years, but it will still be quite some time before it has the possibility of totally ousting the current editorial and filtering regime.
From a mathematical and game theoretical perspective one must also consider how many people are going to subject themselves (willingly and for free) to some really bad reading material and then bother to write either a good or bad review of their experience. This particularly when the vast majority of readers are more than content to ride the coattails of the “suckers” who do the majority of the review work.
There are certainly a number of other factors at play in the publishing business as it changes form, but those discussed above are certainly significant in its continuing evolution. Given the state of technology and its speed, if people feel that the tradition publishing world will collapse, then we should take its evolution to the nth degree. Using an argument like this, then even platforms like Amazon and Google Books will eventually need to narrow their financial split with authors down to infinitesimal margins as authors should be able to control every portion of their work without any interlopers taking any portion of their proceeds. We’ll leave the discussion of whether all of this might fit into the concept of the tragedy of the commons for a future date.
The Los Angeles Times published an online article entitled “Barnes & Noble says e-books outsell physical books online.” While I understand that this is a quiet holiday week, the Times should be doing better work than simply republishing press releases from corporations trying to garner post-holiday sales. Some of the thoughts they might have included:
“Customers bought or downloaded 1 million e-books on Christmas day alone”?
There is certainly no debating the continuous growth of the electronic book industry; even Amazon.com has said they’re selling more electronic books than physical books. The key word in the quoted sentence above is “or”. I seriously doubt a significant portion of the 1 million e-books were actually purchased on Christmas day. The real investigative journalism here would have discovered the percentage of free (primarily public domain) e-books that were downloaded versus those that were purchased.
Given that analysts estimate 2 million Nooks have sold (the majority within the last six months and likely the preponderance of them since Thanksgiving) this means that half of all Nook users downloaded at least one book on Christmas day. Perhaps this isn’t surprising for those who would have received a Nook as a holiday present and may have downloaded one or more e-books to test out its functionality. The real question will remain, how many of these 2 million users will actually be purchasing books in e-book format 6 months from now?
I’d also be curious to know if the analyst estimate is 2 million units sold to consumers or 2 million shipped to retail? I would bet that it is units shipped and not sold.
I hope the Times will be doing something besides transcription (or worse: cut and paste) after the holidays.
Data analytics are changing the ways to judge the influence of papers and journals.
This article from earlier in the month has some potentially profound affects on the research and scientific communities. Some of the work and research being done here will also have significant affect on social media communities in the future as well.
The base question is are citations the best indicator of impact, or are there other better emerging methods of indicating the impact of scholarly work?
